SVP, Brand Strategy

Responsibilities

• Lead Strategic Vision and Growth
• Serve as a senior strategic partner to clients, helping them navigate complex business, brand, market, and communications challenges with confidence
• Lead the development of high-impact brand, portfolio, and communications strategies that drive clarity, alignment, and growth
• Bring a strong, evidence-based point of view to senior client conversations, agency leadership discussions, and cross-functional decision-making
• Anticipate category, customer, cultural, and competitive dynamics, ensuring they are meaningfully reflected across strategic recommendations and agency deliverables
• Guide teams through key strategic processes and projects across the full brand and communications spectrum
• Turn Complexity into Direction
• Lead the synthesis of clinical data, market dynamics, customer behavior, competitive context, and cultural signals into clear, compelling strategic narratives
• Identify the tensions, opportunities, and human truths that can unlock stronger brand meaning and more powerful communications
• Help clients and internal teams see clearly in complex situations, connecting disparate inputs into focused strategic direction

Requirements

• 10+ years of strategic brand planning or brand strategy experience, ideally in an agency environment, with significant experience in pharma, biotech, life sciences, or healthcare marketing
• A proven track record of leading insight-driven, creatively inspiring, and commercially relevant strategy across complex healthcare brands
• Deep understanding of clinical data, competitive landscapes, category dynamics, HCP and patient behavior, and the broader healthcare ecosystem
• Experience leading strategic engagements, senior client presentations, workshops, brand planning initiatives, and new business efforts
• Strong ability to connect brand, creative, medical, social, CX, and engagement strategy into a cohesive approach
• Exceptional communication, presentation, facilitation, and storytelling skills across briefs, decks, workshops, and executive-level discussions
• Demonstrated success mentoring strategists, influencing cross-functional teams, and raising the quality of strategic thinking across an agency environment

Benefits

• At BGBx, we invest in our people because exceptional talent drives exceptional work.
• We provide a competitive rewards package designed to support your health, well-being, professional growth, and life outside of work.
• Our benefits package for full-time employees typically includes health care insurance, retirement plans, generous paid time off and holidays, wellness benefits, life insurance, learning and development opportunities, and other resources that support our employees throughout their careers.
• Additional benefits may be available based on your location.
• Beyond benefits, you'll find a culture built on collaboration, innovation, inclusion, and the opportunity to make a meaningful impact on healthcare and the people it serves.