Supervisor Industry Marketing

East Brunswick, NJ (Hybrid)

$70K/yr – $75K/yrMid Level7+ years expFull time

Posted 2 days ago

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Job Summary

Own and drive multi-channel marketing initiatives for targeted industries, including campaign planning, execution, analytics, and cross-functional coordination to align with growth objectives.

  • Lead multi-channel campaigns across email, digital, social, content, webinars and events
  • Manage timelines, assets, and reporting
  • Collaborate with industry and marketing teams to ensure brand consistency and pipeline impact

Job Description

Responsibilities

  • Leading defined marketing initiatives under the guidance of the senior marketing leader for those industries, supporting strategy development, project planning, execution, and measurement.
  • Developing and executing integrated, multi-channel marketing campaigns across email, digital, social media, content marketing, webinars, and events.
  • Translating industry growth priorities, understand business development objectives, strengthen relationship development, and leverage pipeline goals for actionable marketing plans and deliverables.
  • Owning project timelines, deliverables, approvals, stakeholder communications, assets, tracking, and engagement reporting to ensure successful execution.
  • Coordinating the development and distribution of thought leadership content, marketing collateral, presentations, and case studies.
  • Collaborating with industry leaders, internal subject matter professionals, business development teams, and Marketing Centers of Excellence to align marketing activities with strategic priorities.
  • Ensuring brand consistency and messaging alignment across marketing materials and channels.
  • Supporting planning and execution of strategic industry conferences, sponsorships, webinars, and client engagement activities, including logistics, promotional communications, attendee tracking, and post-event follow-up.
  • Identifying opportunities to increase visibility and engagement through strategic events and industry activities.
  • Maintaining marketing calendars, campaign schedules, and project management tools.

Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or related field required.
  • 7+ years of marketing experience, preferably within accounting, consulting, professional services, or B2B organizations.
  • Experience supporting multi-channel marketing campaigns and event coordination.
  • Strong organizational and project coordination skills with the ability to manage multiple priorities and deadlines.
  • Excellent written and verbal communication skills.
  • Detail-oriented with strong follow-through and execution capabilities.
  • Proficiency with Microsoft Office and familiarity with CRM and marketing automation platforms.
  • Ability to work collaboratively in a fast-paced, team-oriented environment.

Preferred

  • Exposure to account-based marketing (ABM) or demand generation initiatives.
  • Experience supporting content marketing and thought leadership campaigns.
  • Familiarity with sponsorship marketing and webinar coordination.
  • Understanding of analytics and marketing performance reporting.
  • Professional services or B2B marketing experience preferred.
  • Demonstrated ability and willingness to actively use AI in areas such as competitive analysis, research, and campaign development; must be an AI learner who stays current on emerging tools and best practices.

Benefits

  • a competitive benefits package and bonus program (for eligible roles) based on individual and firm performance.

Headcount Trend

Current headcount: ~100

Marketing Team

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