Responsibilities

• Develop annual marketing communications plan for assigned areas.
• Develop marketing and communications strategy for aligned plans and projects.
• Partner with internal and external stakeholders and resources to understand organizational objectives, challenges and opportunities.
• Leverage multiple sources to develop audience insights that inform planning of integrated marketing communication strategies.
• Develop briefs that clearly articulate initiative background, objectives, desired outcomes and goals, key messages, and constraints.
• Lead cross-functional teams in the development of campaign and communication strategies and plans that deliver on the goals of the brief.
• Manage the intake and opening of projects, including development of schedules and timelines.
• Partner with channel SMEs to develop projections and KPIs for strategies and campaigns. Collaborate with Marketing Insights & Optimization Manager to understand performance and optimize accordingly.
• Provide guidance and leadership in the execution of strategies and plans to ensure performance that meets or exceeds goals.
• Ensure alignment across a variety of stakeholders and subject matter experts.

• Make recommendations and find creative solutions to ensure milestones and deadlines are met.
• Serve as subject matter expert related to marketing and communication needs with both traditional and emerging technology and media.
• As needed, manage production and delivery of goods, potentially working with a variety of sales and customer service reps at vendors that provide print collateral and digital services.
• Develop and maintain regular and frequent relationships with partners, vendors, professional groups, nonprofit peers and other organizations to stay abreast of industry trends and opportunities.

Requirements

• Bachelor’s degree in marketing, communications, liberal arts or related field.
• 5+ years of progressive experience in client services/strategy and/or project management, in either a traditional agency or in-house marketing environment.
• Background in nonprofit environment a plus as well as experience working with vendors and agencies.
• Demonstrated ability to lead, direct and motivate.
• Ability to work independently and manage projects from inception to completion with accountability for goal setting and results.
• Excellent oral and written communications and interpersonal skills and the ability to interact positively with constituents, staff and volunteers at all levels.
• Experience presenting strategies, plans and results to peers, partners and leadership.
• Experience working in a fast-paced environment, managing multiple streams of work simultaneously, and setting and meeting deadlines.
• Experience managing project budgets as well as working with and overseeing agencies and vendors.
• A demonstrated commitment to high professional ethical standards and a diverse workplace.