Digital PR Lead
NP Digital
USA (Remote)
$80K/yr - $95K/yrAgencyFull-timeSenior level3+ years exp.
8 hrs ago
Staff Public Relations Communications Manager
San Diego, CA (Remote)
$131K/yr – $197K/yrSenior Level8+ years expFull time
Posted 9 hrs ago
Job Summary
Own and execute Impinj's external communications strategy and lead media relations, product launches, and executive storytelling across media, analysts, and partners.
- Own external comms strategy across media, analysts, and social channels
- Lead launches and executive thought leadership initiatives
- Collaborate with cross-functional teams to drive measurable impact
Job Description
Responsibilities
- Own and execute an integrated external communications strategy across media, analysts, corporate communications, and social media
- Create and pitch newsworthy stories that connect Impinj technologies, customers and partners to issues external audiences care about
- Build and deepen relationships with media, industry analysts, and influencers
- Lead communications for product and technology launches, partner milestones, industry events, and executive thought leadership to generate measurable impact
- Own and evolve Impinj’s social media strategy
- Serve as a trusted communications partner to executives and cross-functional teams including product marketing, product management, and partner marketing
- Lead the relationship with our PR agency and other external communications resources
- Write and edit external content such as press releases, media pitches, bylines, and executive talking points
- Monitor coverage, analyst perspectives, conversations, and competitive developments
- Use performance metrics to continually improve communications programs
Requirements
- 8+ years of experience in public relations, media relations, or external communications at a B2B technology company or at an agency working directly for B2B clients
- A demonstrated record of originating story ideas, pitching media and securing earned coverage
- A demonstrated record of building productive relationships with media, agency partners, and industry analysts
- Experience setting communications strategy and executing independently, with sound judgment, initiative, curiosity, and a strong sense of ownership
- Ability to translate technical products and concepts, particularly within the wireless semiconductor industry, into clear messages and compelling business narratives
- Excellent writing, editing, interpersonal, and presentation skills
- Experience using performance data to refine approach and demonstrate impact
- Experience in semiconductors, enterprise technology, RAIN RFID, connected products, or other related technologies
Benefits
- US based employees have access to healthcare benefits; a 401(k) plan and company match among others.
- For a more comprehensive list of US employment benefits, click here.
Impinj
4.1 Glassdoor
Impinj (NASDAQ: PI) helps businesses and people analyze, optimize, and innovate by wirelessly connecting billions of everyday things—such as apparel, automobile parts, luggage, and shipments—to the Internet. The Impinj platform uses RAIN RFID to deliver timely data about these everyday things to business and consumer applications, enabling a boundless Internet of Things. If it’s a thing, our platform can connect it. Impinj enables digital transformation by extending the Internet’s reach from the cloud, through edge connectivity devices, all the way to physical items.Our broad partner ecosystem uses our platform's best-in-market products, capabilities, and technology to build IoT solutions that bring visibility and automation to intelligent systems. Wirelessly connect everyday items. Identify, locate, and protect them. And deliver data about those items to applications like inventory management, asset management, and shipment verification.Why become an Impinjineer?At Impinj, you will find an innovative, passionate, curious team that is constantly pushing ideas forward and creating technology that positively impacts the world. Our employees enjoy competitive benefits, a flexible & collaborative work environment, and the knowledge that they are making a difference.Diversity & InclusionWe recognize our responsibility to use our platform, voice, and influence to seek out injustices and ensure that Impinj becomes a model of D&I. That responsibility starts from within. As a result of sincere, months-long discussions, our team members decided on these goals to bolster Impinj’s diversity efforts:* Diversify our hiring process and seek out applicants from diverse backgrounds * Maintain an inclusive, respectful workplace where team members from all backgrounds feel supported and have opportunities for development* Participate in our community* Actualize and commit to our D&I strategy through our newly formed cross-divisional Diversity Action Team.
Founded in 2000
Seattle, Washington, USA
438 employees (13 in marketing)
82% recommend to a friend
83% CEO approval
Salaries
Posted range
$131K/yr – $197K/yr
Taken straight from the job posting.
Public Relations median pay in the United States
Most pay falls between $70K and $123K. Based on 2,407 salaries.
Marketing Team
Marketing Team Size
13 (3% of company)
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
2
Funding
Total Funding
$307.3M
Last Raise
$170M
Post IPO Debt, 6 months ago
Funding History
- Sep 2025Post IPO Debt • $170M
- Jul 2012Series Unknown • $21M
- Jul 2010Debt Financing • $5.8M
Traffic Signals
Monthly Visitors
84.6K
Monthly Google Ads Budget
$127
Traffic Source Mix
Search
48.4%
Direct
34.9%
Referral
12.9%
Social
2.5%
Paid
1%
Headcount Trend
Current headcount: ~437
Links
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