2df98bdc-428b-4b9d-ba0e-a66f3ffe38f0

Marketing and Publicity Manager, Art and Craft

Beverly, MA (Hybrid)

$60K/yr – $70K/yrMid Level3+ years expFull time

Posted 6 hrs ago

Job Summary

Own the full cycle of marketing and publicity for art, craft, and design titles, from campaign strategy to media outreach and cross-team collaboration.

  • Lead social and digital campaigns
  • Develop Amazon A+ Content and promotional assets

Job Description

Responsibilities

  • Develop and execute marketing and publicity campaigns for art, craft, and design titles across Quarto imprints.
  • Pitch books to media outlets, podcasts, broadcast producers, influencers, and reviewers.
  • Build relationships with authors, agents, media contacts, and industry partners.
  • Write press materials, create media kits, and secure meaningful coverage.
  • Lead social media and digital marketing strategies, including paid and organic campaigns.
  • Develop Amazon A+ Content and other promotional assets.
  • Support academic marketing initiatives and enthusiast communities within key categories.
  • Collaborate across Editorial, Publishing, Sales, and Marketing teams to maximize title success.

Requirements

  • 3+ years of marketing and publicity experience, preferably in publishing.
  • Strong knowledge of the art, craft, and design marketplace.
  • Excellent communication and relationship-building skills.
  • Creative thinker with a passion for books and storytelling.
  • Highly organized with the ability to manage multiple campaigns simultaneously.
  • Experience with social media marketing, media outreach, and author relations.

Preferred

  • Familiarity with Adobe Creative Cloud, Canva, Cision, Edelweiss, and Microsoft Office is a plus.

Benefits

  • Medical insurance
  • Dental
  • Vision
  • Health Care/Dependent Care Flexible Spending Account
  • Health Savings Account
  • Pre-Tax and Roth 401(k)
  • Short and Long-Term Disability Insurance
  • Life/AD&D Insurance
  • Commuter Benefits & generous paid time off

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

The middle of this range ($65K) is 34% below the median base salary for Public Relations Manager roles in the United States ($98K).

Public Relations Manager median pay in the United States

$98K/yr

Most pay falls between $83K and $118K. Based on 102 salaries.

Marketing and Publicity Manager, Art and Craft

2df98bdc-428b-4b9d-ba0e-a66f3ffe38f0 · Beverly, MA · Hybrid