Sr. Product Marketing Manager

San Jose, CA (Hybrid)

$155K/yr – $207K/yrSenior LevelFull time

Posted 2 weeks ago

Job Summary

Own the C2C seller product experience and influence the product roadmap and go-to-market through customer advocacy and cross-functional collaboration.

  • Own the narrative and in-product experience for C2C seller product experiences.
  • Influence roadmap decisions and lead customer advocacy across domains.

Job Description

Responsibilities

  • Own the narrative and in-product experience for C2C seller product experiences. Prioritize high-impact opportunities that meaningfully improve customer conversion, retention and engagement. Collaborate with cross-domain PMMs to drive product and value prop enhancements for seller journey
  • Influence Product Roadmap Decisions: Advise Product teams on seller motivations, friction points, and behavioral patterns. Use funnel-level insights to shape product prioritization across domains. Connect domain-level product improvements to activation outcomes and long-term seller value
  • Inbound and Outbound Product Marketing : In this role, you will balance both inbound and outbound product marketing workstreams. You will drive the inbound strategy by gathering market insights and the "voice of the customer" to influence the product roadmap and develop core positioning. On other hand, your outbound responsibilities will focus on bringing those products to market through high-impact launch campaigns, sales enablement, and compelling storytelling that drives adoption and growth.
  • Lead with Customer Advocacy: Be the voice of customers and an expert of personas in the target audience. Influence product roadmap with new/improved experiences based on customer research, competitive analysis, and market trends.

Requirements

  • 10+ years of experience in Product Marketing or Product Strategy in consumer, online services or marketplace industry.
  • Deep end-to-end Product Marketing expertise, including audience segmentation, naming, positioning, messaging, and GTM execution with a strong knowledge of how to connect Product-Market-Fit and Go-to-Market for business impact.
  • Demonstrated success in influencing and aligning cross-functional stakeholders and senior leadership; ability to communicate clearly, advocate for data-driven recommendations, and stand confidently behind strategic decisions.
  • Proven ability to lead from ambiguity to structure, creating clarity and scalable frameworks in complex, cross-functional environments.

Benefits

  • The total compensation package for this position may also include other elements, including a target bonus and restricted stock units (as applicable) in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO and parental leave).
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eBay

At eBay, we create pathways to connect millions of sellers and buyers in more than 190 markets around the world. Our technology empowers our customers, providing everyone the opportunity to grow and thrive — no matter who they are or where they are in the world. And the ripple effect of our work creates waves of change for our customers, our company, our communities and our planet.

Founded in 2022
San Jose, CA, US
16K employees (1,572 in marketing)

Salaries

Posted range

$155K/yr – $207K/yr

Taken straight from the job posting.

The middle of this range ($181K) is 13% above the median base salary for Senior Product Marketing Manager roles in the United States ($161K).

Senior Product Marketing Manager median pay in the United States

$161K/yr

Most pay falls between $135K and $179K. Based on 210 salaries.

See all eBay salaries
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Sr. Product Marketing Manager

eBay · San Jose, CA · Hybrid