Responsibilities

• Know your ideal customer deeply, their challenges and pain points. Understand the environment in which they work, the technologies they already use, and the countless alternatives they have.
• Create and drive perceptions through positioning and messaging that connects the needs of the customer with the job to be done (JBTD) and differentiates from the other alternatives customers have - including no action.
• Define and drive the go-to-market plan that creates awareness, consideration, purchase, and loyalty and activate cross-company resources to execute the end-to-end plan.
• Lead product launch strategies and associated plans, including naming, target audience definition, and marketing vehicles.
• Develop technical content including demos, presentations, demonstrations, and reference architectures that educate customers on AWS offerings.
• Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions.

Requirements

• 10+ years of direct experience working with in B2B SaaS technology
• Bachelor's degree or equivalent experience
• Demonstrated experience creating technical content and delivering technical presentations to diverse audiences

Preferred

• Technical degree or equivalent experience gained through work history
• MBA degree
• Experience developing go-to-market strategies for technical products