Lead B2B marketing as a generalist, using AI to accelerate execution and connect content, channels, and conversions into cohesive programs.

• Own end-to-end marketing programs that link content, campaigns, and events to pipeline.
• Strongest hard requirement: 5+ years of B2B marketing experience with hands-on asset creation.
• Standout: Cross-functional leadership across sales, marketing, and leadership teams to drive revenue outcomes.

Responsibilities

• Leverage AI as a force multiplier across everything you do accelerating execution, increasing output, and enabling a level of impact that goes beyond traditional marketing bandwidth
• Support a high-impact content strategy across formats, developing insight-driven, differentiated content and scaling production through thoughtful use of AI
• Support and amplify events through strategic content, coordinated campaigns, and pre/post engagement plans that drive pipeline
• Help build and optimize a best-in-class sales enablement ecosystem, creating and managing assets that directly influence deal progression and revenue outcomes
• Operate as a true marketing generalist, stepping in across campaigns, launches, and initiatives to connect content, channels, and conversion into cohesive, high-impact programs

Preferred

• AI Champion: You are on the cutting edge of AI and leverage AI as a core workflow to accelerate output, enhance quality, and continuously experiment with new ways of working
• Cross-channel marketing: You are able to seamlessly execute across content, campaigns, sales enablement, and events while owning work end-to-end
• Exceptional storytelling: You create high-quality, insight-driven content and translating positioning into compelling stories across personas and funnel stages
• Events: You can support our events team with anything from content creation to campaign coordination to operations and logistics
• Project management: You have strong project management ownership and can operate end-to-end across initiatives
• Data-driven and highly collaborative: partnering cross-functionally and optimizing based on performance and real-world results

Benefits

• 401(k) plan with company match
• Flexible vacation policy
• Paid family leave
• Best-in-class health care benefits
• And more!
• InStride Step Forward program — 2,800+ online certificate and degree programs available to employees starting Day 1.