Sr. Manager, GTM Engineering

Responsibilities

• AI Agent & Workflow Architecture
• Build agentic workflows for end-to-end campaign creation, from brief intake to first-draft assets, using Claude and comparable enterprise LLM platforms. Orchestrate agents across MCP connectors to optimize AI usage across the stack. Partner with Growth, Customer, and Event Marketing to cut manual production time on recurring campaign types, with human review in the loop.
• Automate Marketing work management. For example, create workflows that allow marketers to build campaign assets leveraging centralized context governing product positioning, use cases, personas, and marketing channel best practices.
• Build reusable patterns, templates, and playbooks so Marketing teams can adopt automations without GTM Engineering support.
• GTM Systems Architecture & Integration
• Be our own best customer: Build the best-in-class use of the 6sense platform within a headless GTM architecture, using 6sense data and intelligence through external tools, APIs, and MCP.
• Build BDR prospecting automation, including signal-based account prioritization, research assembly, outreach drafting, and task automation, to increase high-quality pipeline per BDR.
• Own the BDR technology stack, including the sales engagement platform and dialer, with BDR leadership and your BDR Operations Specialist.
• Partner with BDR leaders to find productivity bottlenecks, then prioritize, ship, and measure fixes.
• Governance, Experimentation & Iteration

Requirements

• 7+ years in marketing operations, GTM/revenue systems engineering, or marketing automation, with ownership of complex GTM systems, cross-functional roadmap delivery, and executive stakeholder management.
• Hands-on experience building automations and integrations across a marketing/RevOps stack, such as Salesforce, Marketo, and 6sense or comparable ABM/intent platforms (APIs, webhooks, iPaaS).
• Strong understanding of top-of-funnel GTM and BDR/SDR operations: lead routing, scoring, handoff SLAs, sales engagement and dialer tooling, and attribution.
• Experience building AI-assisted workflows or agents in a business context using Claude or comparable LLM platforms, with working fluency orchestrating agents through MCP connectors or similar.
• Experience building content and campaign automation workflows, from brief intake to first-draft assets.
• B2B SaaS or subscription GTM experience, ideally across multiple regions, segments, or sales motions.
• Experience managing, mentoring, or technically leading others.
• Ability to translate business needs into practical technical delivery plans and build effective relationships across Marketing, Sales, RevOps, and IT.

Preferred

• Experience building ABM personalization and GTM workflows at scale.
• Experience automating work-management tools such as Asana.
• Familiarity with attribution platforms such as Dreamdata.
• Exposure to AI governance and responsible-AI practices.

Benefits

• Full-time employees can take advantage of health coverage, paid parental leave, generous paid time-off and holidays, quarterly self-care days off, and stock options. We’ll make sure you have the equipment and support you need to work and connect with your teams, at home or in one of our offices.
• Employee well-being is top of mind for us. We host quarterly wellness education sessions to encourage self care and personal growth. From wellness days to ERG-hosted events, we celebrate and energize all 6sense employees and their backgrounds.