Principal Technical Marketing Engineer | US | Remote

Responsibilities

• Build strategic, buyer-focused demos, videos, workshops, and webinars
• Create and maintain polished, narrative-driven demos that highlight Grafana’s value for SRE and platform engineering leaders.
• Record high-quality technical demo videos and walkthroughs in partnership with our video and content teams.
• Lead webinars, workshops, and technical sessions designed for evaluators.
• Teach customers not just how Grafana works, but why our approach is differentiated and valuable.
• Use AI tools to generate variations, summaries, and reusable assets that scale technical content across channels.
• Serve as PMM’s technical liaison to the SE org, ensuring consistent messaging and demo guidance.
• Produce technical enablement assets, value-driven talk tracks, competitive narratives, and demo best practices.
• Help SEs and sellers communicate Grafana’s story with clarity, confidence, and differentiation.
• Partner with PMMs to identify the most important buyer personas, problems, and technical messages, and help shape the content strategy needed to reach them.

Requirements

• 5+ years in a technical role (solutions engineering, SRE, DevOps, backend engineering, technical PMM, or similar).
• Interest and ability to travel to training and customer events 10-12 weeks per year.
• Strong understanding of observability concepts and the needs of SRE/platform teams.
• Ability to translate deep technical concepts into clear, value-focused stories.
• Experience presenting technical content through demos, workshops, or webinars.
• Excellent written and verbal communication, with a crisp, structured, persuasive style.
• Strong cross-functional collaboration; comfort working with PMM, Product, SEs, DevRel, and Field Engineering.
• High ownership mindset with the ability to drive projects from concept to completion.
• Comfort with light scripting or workflow automation.

Preferred

• Hands-on experience with Grafana, Prometheus, Loki, Mimir, Tempo, or similar observability tools, or a background in Observability or Platform Engineering.
• Prior experience in Sales Engineering, DevRel, or technical product marketing.
• Familiarity with demo environment automation or infrastructure-as-code tools.
• Exceptional live presentation or workshop facilitation skills.