Responsibilities

• Convert corporate, business unit, product and go-to-market strategies into integrated global marketing communications plans.
• Define target audiences, communication objectives, market narratives, program architectures, channel mixes, deliverables, timelines, budgets, and success measures.
• Create annual and quarterly MarCom plans supporting strategic growth initiatives, priority business segments, new market entry and product launches.
• Use strong business judgement to prioritize investments and focus resources on the programs most likely to create market impact.
• Own programs that influence industry dialogue and establish the company as a recognized authority in strategic power-conversion categories.
• Develop narratives and platforms that shape how customers, partners, analysts, media and industry stakeholders understand market challenges and the company’s role in solving them.
• Build category ownership through sustained thought leadership, executive visibility, technical storytelling, industry participation and third-party validation.
• Increase share of voice and ensure the company helps define the conversation rather than merely responding to it.
• Lead a global network of employees, regional marketers, agencies, contractors, and creative specialists.
• Manage budgets, vendors, resource allocation and operating processes with accountability and financial discipline.

Requirements

• Bachelor's degree in marketing, Communications, Business, Engineering or a related field; MBA preferred.
• 10+ years of progressive B2B marketing communications, corporate marketing or technology marketing experience, including senior leadership responsibility.
• Experience in semiconductors, power electronics, industrial technology, energy infrastructure, automotive electronics, data-center power or related technology sector.
• Proven ability to translate business and product strategy into coordinated global programs, campaigns, and deliverables.
• Demonstrated success leading global, cross-functional initiatives and managing teams, agencies and substantial budgets.
• Excellent written, verbal, presentation, and executive communication skills.