interTrend Communications, Inc. logo
interTrend Communications, Inc.

Sr. Manager / Assoc. Director, Marketing Analytics & Intelligence

Long Beach, CA (On-site)

$100K/yr – $150K/yrSenior Level6+ years expFull time

Posted 7 hrs ago

Job Summary

Own and lead measurement strategy initiatives across marketing analytics, driving cross-functional impact and executive-level recommendations.

Job Description

Requirements

  • 6–10+ years of experience in marketing analytics, marketing science, media analytics, measurement, BI, or related disciplines
  • Demonstrated experience with advanced measurement, including MMM, MTA, incrementality, experimentation, attribution and/or media effectiveness
  • Proven ability to translate complex analytics into marketing, media, and business decisions
  • Strong executive-level storytelling and experience advising clients and senior stakeholders
  • Experience building measurement frameworks and leading cross-functional initiatives
  • Demonstrated experience managing, coaching, and developing analytics talent

Preferred

  • Ideal candidates will come from marketing measurement, analytics, consulting, or media organizations with advanced measurement capabilities, or from sophisticated in-house marketing science or analytics teams.
  • Experience with some of the following is valuable:
  • Tableau, Power BI, or Looker Studio
  • GA4 and Adobe Analytics
  • CRM, sales, and first-party data
  • Identity resolution products such as Acxiom
  • Nielsen, MRI-Simmons, YouGov, GWI, Numerator, or similar platforms
  • Competitive intelligence platforms such as MediaRadar
  • AI-enabled analytics and workflow automation
  • Python or R is preferred, but not required. We’re looking first and foremost for someone who can lead analytical thinking, ask the right questions, challenge methodologies, develop people, and turn data into decisions.
interTrend Communications, Inc. logo

interTrend Communications, Inc.

3.8 Glassdoor

interTrend Communications is an award-winning full-service communication agency based in Long Beach, California, helping corporate America target Asian American segments such as Chinese, Japanese, Korean, Vietnamese, Asian Indian and Filipinos nationwide. For over 20 years, we have been successfully helping Fortune 1000 clients nurture and establish brand leadership positions in this emerging market through an integrated mix of advertising, public relations, promotions, events, and interactive strategies via various culturally relevant marketing programs.We have decades of experience launching successful multicultural communications campaigns in a multitude of industries such as: automotive, telecommunications, entertainment, insurance, education, healthcare, travel, financial services, and consumer goods.

Founded in 1991
Long Beach, California, USA
82 employees (35 in marketing)
www.intertrend.com
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$100K/yr – $150K/yr

Taken straight from the job posting.

Marketing Analytics median pay in the United States

$110K/yr

Most pay falls between $85K and $159K. Based on 1,973 salaries.

See all Marketing Analytics salariesSee more Marketing Analytics jobs
See all interTrend Communications, Inc. salaries

Marketing Team

Marketing Team Size
25 (30% of company)
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
2.6K
Traffic Source Mix
Search
28.1%
Direct
28.7%
Referral
8.9%
Social
7.4%
Paid
9.2%

Headcount Trend

Current headcount: ~82
interTrend Communications, Inc. logo

Sr. Manager / Assoc. Director, Marketing Analytics & Intelligence

interTrend Communications, Inc. · Long Beach, CA · On-site