Sr. Director - Brand & Creative Strategy

Portland, OR (Remote)

$131K/yr – $209K/yrSenior Level8+ years expFull time

Posted 1 day ago

Job Summary

Oversee end-to-end creative development for Corporate Marketing, guiding a team of writers and designers to grow the brand and align campaigns with strategic priorities while collaborating with Corporate Communications on brand strategy and compliance.

  • Lead creative development and storytelling with cross-channel campaigns
  • Manage a creative team and partner with stakeholders to reach consensus
  • Ensure brand alignment with corporate priorities and compliance

Job Description

Responsibilities

  • The Senior Director, Brand and Creative Strategy leads end-to-end creative development for Corporate Marketing at The Standard.
  • This role leads a team of writers and designers who are dedicated to growing The Standard’s business and building the company brand through storytelling.
  • The role ensures alignment to corporate strategic priorities and delivers creative ideas, concepts and campaigns across channels.
  • This position also partners with Corporate Communications to engage the company in our brand strategy and objectives as well as brand compliance.

Requirements

  • Bachelor's degree with business focus
  • Master's degree a plus
  • 8+ years’ progressively responsible experience in marketing or creative services
  • Demonstrated skills in team leadership, strategic thinking, brand management, analysis, vendor management, relationship building and negotiation
  • Ability to communicate and implement plans, leverage and align multiple constituencies
  • Experience negotiating with stakeholders including vendors and business partners, to reach consensus that meets stakeholder needs and delivers output that is effective in the marketplace and meets all corporate and legal guidelines and requirements
  • Comfort in presenting to a variety of audiences
  • Ability to maintain effective working relationships with senior leaders, business stakeholders, peers and customers
  • Background meeting tight deadlines to address the urgency of customer needs including negotiating and adjusting priorities and resource allocation as applicable

Preferred

  • Master's degree a plus

Benefits

  • A rich benefits package including medical, dental, vision and a 401(k) plan with matching company contributions
  • An annual incentive bonus plan
  • Generous paid time off including 11 holidays, 2 wellness days, and 8 volunteer hours annually — PTO increases with tenure
  • A supportive, responsive management approach and opportunities for career growth and advancement
  • Paid parental leave and adoption/surrogacy assistance
  • An employee giving program that double matches your donations to eligible nonprofits and schools
The Standard logo

The Standard

The Standard is a leading provider of workplace benefits including group and individual disability insurance, group life and accidental death and dismemberment insurance, group dental and vision insurance, group accident, critical illness and hospital indemnity insurance, paid family leave and absence management services, retirement plans services and individual annuities. It's our business to help people achieve financial well-being and peace of mind. To meet this goal, we rely on dedicated experts who work at our organization. Most of our positions can be filled by people who live anywhere within the United States. Our flexibility-first approach combines the best parts of remote work with an intentional focus on building community, collaboration and strong teams.We focus on making a positive difference for our customers, our communities and each other. We rely on our strong values to guide every interaction and always put people first. That commitment has driven our business since its founding in 1906 and can help fuel your success and career growth here.

Founded in 1906
Portland, Oregon, USA
4.9K employees (99 in marketing)

Salaries

Posted range

$131K/yr – $209K/yr

Taken straight from the job posting.

Creative median pay in the United States

$109K/yr

Most pay falls between $83K and $155K. Based on 2,610 salaries.

See all The Standard salaries

Marketing Team

Marketing Team Size
99 (2% of company)
Median Tenure
6.6 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
1M
Traffic Source Mix
Search
32.6%
Direct
61.6%
Referral
4.8%
Social
0.4%
Paid
0.4%

Headcount Trend

Current headcount: ~4.9K
The Standard logo

Sr. Director - Brand & Creative Strategy

The Standard · Portland, OR · Remote