Sr. Creative Manager, Brand Creative

Responsibilities

• Ideate and develop innovative creative campaigns for Prime Video's biggest moments — Prime Day, feature launches, in-app experiences, and AI-driven product innovations.
• Bring a strong POV and digital-first creative vision with clear ability to direct internal and external partners.
• Craft creative briefs and presentations that translate product marketing objectives into compelling strategies.
• Partner with product marketing managers, brand strategists, and cross-functional stakeholders across Prime Video and Amazon to align creative with business goals and customer insights.
• Think across platforms and product surfaces — app, web, CRM, social — creating tailored content that drives marketing objectives.
• Lead end-to-end execution of campaign creative assets within budget and on-time across digital, in-app, social, CRM, and experiential channels.
• Elevate creative output across internal teams, agency partners, vendors, and offshore resources to ensure high standards of quality and brand consistency.
• Manage complex, high-visibility projects spanning multiple territories, teams, and platforms — including weblabs, A/B tests, and feature rollouts.
• Direct development of all creative assets: digital display, in-app, social, key art, video, UX surfaces, and experiential.
• Serve as the creative lead within the Creative Advertising team for service and product marketing, partnering with strategists across teams.

Requirements

• Bachelor's degree, or Bachelor of Arts degree
• 8+ years of driving compelling creative strategy and execution at an agency or in-house creative team experience
• Have an online portfolio demonstrating strong visual design skills and advertising experience across a range of media and platforms, along with work that reflects your design process
• Experience managing end-to-end creative projects, including vendor and offshore team management

Preferred

• Experience developing cross-functional relationships with product, consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
• Experience presenting creative concepts effectively to senior executives
• Experience managing multiple projects and priorities across teams in a fast-paced, deadline-driven environment
• Have an online portfolio demonstrating strong visual design skills and advertising experience across a range of media and platforms, along with work that reflects your design process
• Background in digital design with experience designing marketing assets for apps, UX, and complex product surfaces
• Experience working as a creative partner to marketing strategists and product teams — translating business objectives into breakthrough creative
• Experience leading creative development of innovative campaigns from concept to delivery across digital-first channels
• Experience managing creative resources (internal team of designers, copywriters, external agencies, vendors, and offshore freelancers)
• Experience with A/B testing, weblabs, and data-informed creative optimization

Benefits

• health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parental leave
• Learn more about our benefits at https://amazon.jobs/en/benefits