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Fanatics Inc.

Sr. Associate, Marketing - Fanatics Events

New York City, NY (On-site)

$87K/yr – $100K/yrSenior Level3+ years expFull time

Posted 1 day ago

Job Summary

Own and optimize multi-channel marketing campaigns across email, affiliates, mobile, website, and partnerships to drive ticket sales and fan engagement.

Job Description

Responsibilities

  • Email & CRM
  • - Write email copy that supports ticket sales, fan education, and event promotion
  • - Own email campaigns from build through deployment, including segmentation, testing, and scheduling
  • - Analyze performance and recommend optimizations to improve engagement and conversion
  • - Own the campaign calendar to ensure on-time, accurate delivery
  • Affiliate Marketing
  • - Run day-to-day affiliate program operations, including partner onboarding, communications, and relationship management
  • - Create and manage promo codes and tracking links
  • - Monitor performance, report on results, and recommend ways to drive incremental ticket sales
  • Mobile App

Requirements

  • 3–5 years of experience in experiential, brand, or sports marketing
  • Hands-on experience with email/CRM platforms and a CMS
  • Strong writing, attention to detail, and organizational skills
  • Ability to independently manage multiple projects in a fast-paced, collaborative environment
  • Passion for sports and live events
  • Proactive, eager to learn, and team-first
Fanatics Inc. logo

Fanatics Inc.

3.3 Glassdoor

Fanatics is a leading global sports platform redefining how fans connect with the teams, players, and moments they love. Our businesses – Fanatics Commerce, Fanatics Collectibles, Fanatics Betting & Gaming, Fanatics Events, and Fanatics Studios – maximize the presence and reach for hundreds of partners globally and create a one-stop experience that allows fans to buy, bet, and collect, while engaging with sports in deeper, more immersive ways. This includes licensed fan gear and lifestyle products, sportsbook, iGaming and prediction market platforms, physical and digital trading cards, live events, premium sports entertainment content, and more. Together, they form a powerful, integrated ecosystem delivering personalized experiences to over 100 million fans worldwide. Fanatics holds partnerships with over 900 sports properties, from professional leagues and players’ associations to teams, colleges, and retail partners; over 5,000 athletes and celebrities, of which 250 are exclusive; and over 2,000 retail locations, including all Lids retail stores. Backed by a team of more than 22,000 employees, Fanatics is committed to relentlessly enhancing the fan experience.

Founded in 2011
New York, New York, USA
14K employees (1,680 in marketing)
www.fanaticsinc.com
50% recommend to a friend
55% CEO approval

Salaries

Posted range

$87K/yr – $100K/yr

Taken straight from the job posting.

See all Fanatics Inc. salaries

Marketing Team

Marketing Team Size
892 (6% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$4.9B
Last Raise
$700M
Private Equity, 3 years ago

Funding History

  • Dec 2022
    Private Equity • $700M
  • Mar 2022
    Private Equity • $1.5B
  • Jan 2022
    Series Unknown • $10M

Traffic Signals

Monthly Visitors
158.8K
Traffic Source Mix
Search
42.1%
Direct
44.2%
Referral
11.1%
Social
2%
Paid
0.4%

Headcount Trend

Current headcount: ~14K
Fanatics Inc. logo

Sr. Associate, Marketing - Fanatics Events

Fanatics Inc. · New York City, NY · On-site