Responsibilities

• The Senior Associate, eCom/Digital Shopping plays a critical role in driving commerce performance through best-in-class product feed management, catalog optimization, and data strategy across search, social, and marketplace platforms.
• This role sits at the intersection of commerce, media, analytics, and technology, ensuring product data is accurate, optimized, and structured to maximize visibility, efficiency, and sales outcomes.
• You will be responsible for managing and improving product feeds across platforms including Google Merchant Center, Microsoft Merchant Center, Meta Catalog Manager, and other feed-driven environments.
• Working closely with activation, analytics, client, and eCommerce teams, you'll identify opportunities to improve feed quality, automate processes, strengthen product segmentation, and unlock greater performance through data-driven insights and testing.
• This is an ideal opportunity for someone with a strong foundation in commerce media, product feed management, analytics, and performance optimization who enjoys solving technical challenges and translating data into business impact.

Requirements

• Experience in eCommerce, commerce media, feed management, shopping campaigns, or catalog operations.
• Strong analytical mindset with the ability to identify trends, opportunities, and performance drivers.
• Experience working with product feeds, catalog management platforms, and data governance processes.
• Familiarity with Google Merchant Center, Feedonomics, Meta Catalog Manager, SA360, or similar commerce technology platforms.
• Proven ability to collaborate across media, analytics, technology, and client teams to drive measurable business outcomes.

Benefits

• We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.