E-commerce Performance Manager ( US Remote)

USA (Remote)

$85K/yr – $95K/yrMid Level4+ years expFull time

Posted 19 hrs ago

Job Summary

Own and optimize paid acquisition and e-commerce performance, driving ROAS and LTV while iterating on creative testing, site funnels, and landing pages.

  • Lead performance marketing across channels
  • Design and test creative and on-site experiments
  • Coordinate with analytics and supply chain to keep spend aligned with capacity

Job Description

Responsibilities

  • Oversee and optimize paid acquisition channels (Meta, Google Search/Shopping, TikTok, Direct Mail, etc.) directly or alongside external agency partners.
  • Manage daily/weekly performance targets against ROAS, MER (Marketing Efficiency Ratio), CAC, and LTV.
  • Design, execute, and iterate creative testing frameworks in collaboration with designers and content creators.
  • Continually audit and optimize the customer journey on Shopify (landing pages, PDPs, checkout, and upsell flows).
  • Launch A/B tests on site copy, offer structures, design, and page speed to increase Conversion Rate (CVR) and Average Order Value (AOV).
  • Build custom landing pages using builders like Rebuy, Unbounce, or Replo to support specific campaigns or offers.
  • Monitor inventory velocity, product margins, and stock levels to ensure advertising spend aligns with supply chain reality.
  • Partner with fulfillment/logistics to track shipping times, landed costs, and customer delivery satisfaction.
  • Maintain rigorous oversight of unit economics, contribution margins, and platform/app fees.
  • Build and maintain real-time performance dashboards (using Triple Whale, Northbeam, GA4, or BI tools).

Requirements

  • 4+ years of hands-on experience managing performance marketing and e-commerce operations for a Direct-to-Consumer (DTC) brand.
  • Shopify Expertise: Deep familiarity with Shopify ecosystem, apps (Klaviyo, Rebuy, Gorgias, Recharge, etc.), and landing page builders.
  • Analytical Mastery: Ability to crunch numbers, interpret attribution models, and turn raw data into profitable operational decisions.
  • Growth Mindset: Strong understanding of ad platforms (Meta Ads Manager, Google Ads), attribution tools, and A/B testing methodologies.
  • Execution Focus: Highly organized self-starter who thrives in fast-paced environments and can juggle high-level strategy with day-to-day execution.

Preferred

  • Experience in Beauty, Apparel, CPG
  • Basic HTML/CSS/Liquid knowledge for light Shopify theme tweaks.
  • Experience managing retention channels (Email/SMS via Klaviyo or Attentive).

Salaries

Posted range

$85K/yr – $95K/yr

Taken straight from the job posting.

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E-commerce Performance Manager ( US Remote)

Helios WorldWide · USA · Remote