Responsibilities

• Own the day-to-day ecommerce experience across Shopify Plus, ensuring the site is accurate, compelling, on-brand, and optimized for conversion across desktop and mobile.
• Partner with the Ecommerce & Marketing Director to translate broader business and marketing strategy into ecommerce initiatives and site experiences, while proactively identifying opportunities and recommending priorities that support ecommerce growth, conversion, and customer experience.
• Lead site merchandising and digital execution for key commercial moments, including Holiday, Sale, Collaborations, product launches, and other strategic initiatives.
• Leverage site performance, customer behavior, and merchandising data to identify opportunities and make actionable recommendations.
• Own weekly and monthly ecommerce performance and merchandising reporting, identifying trends, opportunities, and areas requiring optimization.
• Develop and manage ongoing testing and optimization initiatives across merchandising, content, navigation, and site experience.
• Ensure press, promotional mentions, campaigns, and other brand moments are appropriately reflected throughout the website.
• Own the creation, merchandising, optimization, and ongoing maintenance of collection pages.
• Conduct regular audits of designer collections, Top Navigation, PDPs, and other key site areas to ensure accuracy, consistency, and relevance.
• Drive ongoing PDP optimization ensuring content is both consistent and up to date, while looking for opportunities to further enhance storytelling, product education, cross-selling, and UX.

Requirements

• 6+ years of professional ecommerce and/or digital marketing experience, preferably within luxury retail, fashion, fine jewelry, beauty, or another high-touch consumer brand
• Demonstrated ability to operate as a senior individual contributor, independently identifying opportunities, making recommendations, and leading complex ecommerce initiatives with limited day-to-day direction
• Advanced hands-on Shopify Plus experience, including products, variants, collections, merchandising, navigation, PDP optimization, and site content management
• Advanced Klaviyo experience across campaigns, flows, segmentation, scheduling, testing, and reporting
• Strong understanding of ecommerce merchandising, conversion optimization, customer journey, and UX best practices
• Demonstrated experience managing Email and SMS campaigns and lifecycle marketing initiatives
• Strong analytical skills with the ability to interpret ecommerce and marketing performance data and translate findings into actionable recommendations
• Working knowledge of SEO best practices for ecommerce content, merchandising, linking, and site structure
• Experience managing relationships and projects with developers, agencies, creative partners, and cross-functional stakeholders
• Strong project management skills with demonstrated ability to independently manage multiple initiatives, priorities, and deadlines

Preferred

• Strong proficiency with ecommerce and digital performance analytics, including Shopify Analytics and Google Analytics
• Proficiency with Microsoft Office and Google Workspace
• Experience with Microsoft Clarity or similar user behavior and website optimization tools
• Experience with project management platforms such as Asana, Basecamp, or comparable tools
• Experience with Adobe Photoshop or similar image-editing software
• Familiarity with additional ecommerce, CRM, Email/SMS, SEO, or digital marketing platforms

Benefits

• Annual Salary: $100,000.00 - $120,000.00, commensurate with experience
• 15 paid vacation days and 5 sick/personal days per year
• Medical, Dental, and Vision coverage for employee
• Flexible Spending Account
• Commuter Spending Account
• 401(k) with matching, eligible after 1 year of employment
• Employee discounts