Sponsorship & Events Marketing Specialist

Responsibilities

• Provide daily support to the Sr. Manager, Competitive Angling, including high-volume email communication across anglers, tournaments, sales teams, dealers, internal and external stakeholders.
• Assist with the review and processing of a high volume of applications, including research, follow-up, and database maintenance.
• Monitor participant accounts to ensure required activity reports and documentation are completed in accordance with program expectations.
• Support communication updates to anglers, including product launches, program updates, and key initiatives.
• Assist in coordinating dealer and event support activities, including tournament logistics, angler appearances, and branding requirements.
• Assist with administration of programs such as the B.A.S.S. Nation Alliance, including bonus and contingency processing.
• Participate in the annual launch of the Competitive Angling program, coordinating with cross-functional teams (Marketing, Sales, Credit, Warranty, etc.) to ensure readiness and compliance.
• Provide on-site support for key events and tournaments as needed (2–8 annually, based on role development).
• Take an active role in supporting sponsorship relationships to ensure proper brand representation and maximize exposure.
• Collaborate with marketing and other internal teams to align the program with company standards, processes, and ISO compliance.

Requirements

• Strong verbal and written communication skills
• Effective interpersonal skills and ability to work with diverse stakeholders
• Professional, tactful, and adaptable approach
• Problem-solving and decision-making ability
• Strong organizational and follow-up skills
• Ability to manage multiple priorities in a high-volume environment
• Basic understanding of negotiation and relationship management support
• Ability to travel for tournaments and events as needed working and traveling independently
• Demonstrated ability to track, maintain, and manage angler data using Excel and database tools
• Working knowledge of social media platforms and the impact of influencers and sponsorship partnerships on brand visibility

Preferred

• Bachelor’s degree in Marketing, Business, Communications, or related field preferred

Benefits

• medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), wellbeing program, product purchase discounts and much more.