Social Strategy Intern

Eagle, ID

Salary Not AvailableIntern/New GradInternship

Posted 5 months ago

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Job Summary

We are outlining a social media-focused role with responsibilities centered on competitive analysis, brand deep dives, and platform-specific strategy. The requirements emphasize pursuing relevant degrees, strong communication, and data-driven thinking, while nice-to-have items highlight content creation and influencer collaboration experience. The job emphasizes collaboration with creators and building structured measurement. Benefits are not listed in the visible sections.

Job Description

Responsibilities

  • Lead competitive audits, trend analysis, and audience research to uncover white space, positioning opportunities, and platform-specific growth strategies.
  • Conduct comprehensive brand deep dives to identify strengths, gaps, and creative opportunities across social channels.
  • Help define and document each brand's social strategy, including positioning, tone of voice, content pillars, posting cadence, and channel roles.
  • Identify and recommend opportunities for community building, user-generated content, influencer collaborations, and brand partnerships.
  • Develop platform-specific strategic recommendations (TikTok, Instagram, etc.), aligned to business objectives and target audiences.
  • Collaborate with UGC creators and influencers to support early-stage campaign ideation and execution.
  • Assist in building content calendars, ensuring alignment with brand priorities and seasonal initiatives.
  • Establish foundational KPIs, tracking frameworks, and reporting processes to measure engagement, growth, and performance impact.
PetIQ logo

PetIQ

Our MissionTo be the most trusted ally for pet parents and a leader in pet health and wellness.Our PromiseWe deliver smart, effective, and accessible pet health solutions backed by innovation and education.Core Values• Pet Parent Focused – Pets and their families come first.• Results Oriented – We set high standards and deliver impact.• Humble & Hungry – Driven, curious, and grounded.• Adaptive & Agile – We evolve to meet changing needs.• Stronger as a Pack – Collaboration fuels our success.Our Commitment to EmployeesWe invest in our people through ongoing development, mentorship, and growth opportunities. Our inclusive, collaborative culture empowers every team member to thrive and contribute to our mission.Our ReachWith vertically integrated veterinary services, manufacturing, and distribution, PetIQ is uniquely positioned to serve partners and pet parents nationwide.LocationsHeadquartered in Eagle, Idaho, with facilities in Omaha, NE; Springville, UT; and Daytona Beach, FL. Veterinary clinics operate across 39 states.Our BrandsPetArmor® • CAPSTAR® • SENTRY • Advecta • Minties® • Sergeant's® • VetIQ® • PetAction • Pūr Luv® • CAPACTION • Fosters

Founded in 2010
Eagle, Idaho, USA
696 employees (42 in marketing)