Social Media Manager

New York, USA (Remote)

$126K/yr – $140K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive end-to-end social content for a high-growth brand, owning ideation, creation, testing, and performance on short-form video platforms.

  • Must-have: 2–5 years of brand social media management
  • Must-have: Proficiency with TikTok/Reels/Shorts and editing tools like CapCut or Premiere
  • Standout: High-output, scrappy creator mindset with rapid testing and iteration

Job Description

Responsibilities

  • End-to-end content creation, from ideation to execution to performance analysis
  • Own content creation across social platforms, with a focus on TikTok
  • Concept, shoot, edit, and publish content at a high velocity
  • Identify trends, formats, and hooks that drive performance
  • Rapidly test and iterate on content ideas based on performance data
  • Analyze content performance and double down on what works
  • Collaborate with sellers, creators, and internal teams to produce engaging content
  • Contribute to overall social strategy while staying deeply involved in execution

Requirements

  • 2–5 years of experience managing social media for a brand (preferably startup or high-growth environment)
  • Proven track record of creating content that drives engagement and growth
  • Deep understanding of internet culture, trends, and humor
  • Deeply obsessed with what makes content perform—hooks, pacing, retention, and why people keep watching
  • Highly proficient in short-form video creation (TikTok, Reels, Shorts)
  • Strong editing skills and familiarity with tools like CapCut, Premiere, or similar
  • Comfortable both behind and in front of the camera, with a natural on-screen presence when needed
  • Operates with a high-output mindset, consistently creating and testing multiple pieces of content per week
  • Self-starter who thrives in a scrappy, fast-paced environment

Preferred

  • growth mindset
  • high-action
  • scrappy, fast-paced environment experience

Benefits

  • Flexible Time off Policy and Company-wide Holidays (including a spring and winter break)
  • Health Insurance options including Medical, Dental, Vision
  • Work From Home Support
  • $1,000 home office setup allowance
  • $150 monthly allowance for cell phone and internet
  • Care benefits
  • $450 monthly allowance on food
  • $500 monthly allowance for wellness
  • $5,000 annual allowance towards Childcare
  • $20,000 lifetime benefit for family planning, such as adoption or fertility expenses
Whatnot logo

Whatnot

4.2 Glassdoor

Whatnot is the largest livestream shopping platform in the US, UK, and Europe—bringing millions together to shop, sell, and connect around the things they love. We’re building the future of ecommerce, bringing together community, shopping and entertainment. We are committed to our values, and as a remote co-located team, we operate out of hubs within the US, UK, Ireland, Poland, and Germany today.We’re innovating in the fast-paced world of live shopping from bags to beauty, comics to coins, sneakers to streetwear, and vintage to vinyl. With over 250+ categories, including electronics, sports and Pokémon cards, fashion, plants, jewelry and more—we’ve got it all! And, we’re growing. Whatnot has been one of the fastest growing marketplaces and we’re hiring forward-thinking problem solvers across all functional areas.

Founded in 2019
Marina del Rey, California, USA
1.4K employees (202 in marketing)
82% recommend to a friend
91% CEO approval

Traffic Signals

Monthly Visitors
11.8M
Monthly Google Ads Budget
$545
Traffic Source Mix
Search
17.2%
Direct
74.3%
Referral
3.8%
Social
3.8%
Paid
0.8%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
156 (11% of company)
Median Career Experience
10.5 years
Median Tenure
2.6 years
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$974.7M
Last Raise
$225M
Series F, 5 months ago

Funding History

  • Oct 2025
    Series F • $225M
  • Jan 2025
    Series E • $265M
  • Jan 2023
    Series Unknown

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