Social Media Manager

Responsibilities

• Develop & Execute Social Media Strategies
• Collaborate on social media strategies for hotels, resorts, and restaurants across the Davidson portfolio.
• Build and manage cohesive monthly content calendars aligned with brand objectives and business goals.
• Identify emerging social media trends, platform updates, and opportunities to maximize reach and engagement.
• Create Engaging Content
• Develop channel-specific content for Instagram, TikTok, Facebook, LinkedIn, and other relevant platforms.
• Create compelling posts, stories, reels, and campaigns that increase brand awareness, audience engagement, and revenue opportunities.
• Design and edit social media graphics using Canva while maintaining brand standards and visual consistency.
• Source, organize, and manage user-generated content (UGC), securing permissions and maintaining a robust content library.
• Grow Communities & Build Engagement
• Actively engage with audiences through comments, messages, and community management initiatives.

Requirements

• 5+ years of professional social media management experience, preferably within an agency, hospitality, travel, lifestyle, food & beverage, or related environment.
• Proven experience managing multiple social media accounts across major platforms including Instagram, TikTok, Facebook, and LinkedIn.
• Strong understanding of social media strategy, content marketing, audience development, and community management.
• Experience using Sprout Social or similar social media management platforms.
• Exceptional writing, editing, storytelling, and communication skills.
• Experience presenting social media performance metrics and recommendations to senior leaders or clients.
• Video editing experience, particularly for short-form content and Reels.
• Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously.
• Ability to travel occasionally as business needs require.
• Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field.

Preferred

• Passion for hospitality, travel, restaurants, and guest experiences.
• Creative thinker with an entrepreneurial mindset and a willingness to test new ideas.
• Naturally curious and always ahead of emerging social media trends.
• Self-starter who thrives in a fast-paced, collaborative environment.
• Driven to build a long-term career with a growing hospitality organization.

Benefits

• Multiple Tiers of Medical Coverage
• Dental & Vision Coverage
• 24/7 Teledoc service
• Free Maintenance Medications
• Pet Insurance
• Hotel Discounts
• Tuition Reimbursement
• Paid Time Off (vacation, sick, bereavement, and Holidays).
• 401K Match