Social Media Intern

Responsibilities

• Content Creation Support
• Move quickly to compose TikTok content ideas that are original, relatable, fun, informational, and on brand, based upon trending sounds within the app
• Identify and engage with up-and-coming TikTok content creators
• Be self-sufficient with producing your own content
• Participate in team brainstorms and content ideation
• Social Media Support
• Support the team in discovering the Califia Farms niche on TikTok to drive brand awareness, engagement, and advocacy amongst a younger audience (15-25)
• Work with the social team to understand performance and growth metrics to adjust creative for optimizing posts
• Assist Social Media Manager with gathering data and monthly reporting on social performance
• Engage with followers in DMs/comments where needed, across social media platforms

Requirements

• The ideal candidate is creative, has a good sense of humor, has a keen interest in marketing for a values-driven organization, and possesses a basic knowledge of marketing principles through coursework or prior work experience.
• Candidates are pursuing a Bachelor’s degree in Business, Marketing, or related field
• Excellent attention to details with strong organizational skills
• Ability to multi-task with excellent follow through and task completion
• Strong oral and written communication skills – writing samples may be requested
• Strong team player, ability to work with diverse cross-functional teams
• Problem solver, able to work independently to produce quality results
• Thrives in fast-paced environment
• Very comfortable behind (and in front of) a camera and passionate about creating video content
• Innate user of social media and basic knowledge of what types of content perform well on the platform(s)