Social Media Coordinator

Boston, MA (On-site)

$60K/yr – $85K/yrEntry Level1+ years expFull time

Posted 18 hrs ago

Job Summary

Own and manage the social content lifecycle and publishing across WHOOP channels, coordinating briefs, assets, and approvals, while leveraging analytics to inform future content.

  • Own the content calendar and publishing timelines
  • Coordinate workflows from brief to publish
  • Surface insights from performance data to guide decisions

Job Description

Responsibilities

  • Own and maintain the social content calendar, establishing publishing timelines and ensuring briefs, assets, copy, owners, approvals, and launch dates are organized and visible in one place.
  • Lead day-to-day publishing across WHOOP social channels, scheduling and posting content with the appropriate copy, tags, links, formatting, and platform-specific requirements.
  • Coordinate content workflows from brief through production, review, approval, and publishing, maintaining clear statuses and proactively identifying risks to deadlines.
  • Lead social calendar checkpoints and collaborate with internal partners to ensure upcoming content has clear ownership, next steps, and the information needed to launch on time.
  • Maintain publishing, project management, and analytics systems, ensuring content is accurately tagged and performance data is organized and reliable for ongoing reporting.
  • Contribute to brainstorms, monitor emerging platform features and social trends, and support recurring performance reporting by identifying clear takeaways that can inform future content.

Requirements

  • 1+ years of experience managing social accounts for a brand, creator, or media company including relevant internship or equivalent experience.
  • Strong, platform-native understanding of major social platforms, audience behavior, publishing best practices, content algorithms, and emerging trends.
  • Experience using social media management tools such as Sprinklr or similar platforms, as well as project management tools such as monday.com , Notion, or similar.
  • Strong organizational skills and attention to detail, with the ability to manage multiple workflows, publishing schedules, stakeholders, and deadlines simultaneously.
  • Clear written and verbal communication skills, with experience collaborating cross-functionally across creative, marketing, communications, production, or related teams and proactively surfacing potential blockers.
  • Comfort working with social analytics and performance metrics to organize and validate reporting, identify insights, and inform content and creative decisions.
  • Interest in fitness, health, technology, and the evolving social media landscape.
  • Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions.

Benefits

  • In addition to the base salary, the successful candidate will also receive benefits and a generous equity package.
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Whoop

3.5 Glassdoor

The all-new WHOOP is here — your 24/7 wearable coach designed to help you improve your health, fitness, and longevity.

Founded in 2012
Boston, Massachusetts, USA
1.2K employees (124 in marketing)
55% recommend to a friend
58% CEO approval

Salaries

Posted range

$60K/yr – $85K/yr

Taken straight from the job posting.

See all Whoop salaries

Funding

Total Funding
$404.8M
Last Raise
$200M
Undisclosed, 2 months ago

Funding History

  • Jan 2026
    Undisclosed
  • Aug 2021
    Series F • $200M
  • Oct 2020
    Series E • $100M

Traffic Signals

Monthly Visitors
4.4M
Monthly Google Ads Budget
$131.6K
Traffic Source Mix
Search
45.6%
Direct
47.3%
Referral
4.2%
Social
1.9%
Paid
0.9%

Headcount Trend

Current headcount: ~1.2K

Recent News

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Social Media Coordinator

Whoop · Boston, MA · On-site