Associate Manager, Social Content

New York City, NY (Hybrid)

$80K/yr – $100K/yrMid Level3+ years expFull time

Posted 1 hr ago

Job Summary

Own and execute real-time, culturally resonant social content across TikTok, YouTube, and Instagram Reels, from concept through performance, while cultivating creator partnerships and reporting learnings.

  • Lead big idea sessions and manage creator relationships.
  • Drive fast, reactive content and trend-driven experimentation.

Job Description

Responsibilities

  • Lead low-fi, socially-led content that reacts to culture in real time.
  • Own TikTok and YouTube, lead big idea sessions and manage creator relationships.
  • Create low-fi, socially-led video and photo content, from concept to post.
  • Fully manage TikTok, YouTube, and Instagram Reels including planning, publishing and performance.
  • Work with Social Producer to curate an on-brand, aesthetic Instagram feed
  • Bring new socially-led partnerships to the table
  • Support with community management – we always reply!
  • Lead brainstorms and big idea sessions.
  • Source, brief and own relationships with content creators.
  • Turn trends into fast, reactive content.

Requirements

  • 3–5 years creating social content for a brand, agency or as a creator.
  • Hands-on short-form shooting and editing skills.
  • Deep knowledge of TikTok and YouTube.
  • Experience managing content creators.

Preferred

  • Experience growing a YouTube or LinkedIn channel
  • Comfort on camera.
  • Experience in beverage, CPG, wellness or sports brands.

Salaries

Posted range

$80K/yr – $100K/yr

Taken straight from the job posting.

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Associate Manager, Social Content

The Vita Coco Company · New York City, NY · Hybrid