Social Media Content Creator

San Antonio, TX (On-site)

$45K/yr – $65K/yrMid Level2+ years expFull time

Posted 4 days ago

Job Summary

Own and execute a high-volume social media program for a personal injury law firm, from concept through production and performance optimization, across TikTok, Reels, Shorts, and more.

  • Lead creation and editing of compelling short-form videos.
  • Analyze metrics and iterate campaigns to boost reach and leads.
  • Collaborate with attorneys and marketing leadership on larger campaigns and events.

Job Description

Responsibilities

  • Create original, high-performing short-form video content (TikTok, Instagram Reels, YouTube Shorts, Facebook) that educates viewers on personal injury rights, firm successes, client stories (ethically and compliantly), and legal insights.
  • Develop and execute creative concepts, film, edit, and optimize content for maximum reach and engagement.
  • Manage daily posting schedule across all platforms while maintaining brand voice and strict legal advertising compliance.
  • Analyze performance metrics (engagement, reach, lead generation) and iterate quickly to improve results.
  • Collaborate with attorneys, the Marketing Director, and creative team to produce larger campaigns, live events, and thought-leadership content.
  • Stay ahead of social media trends and platform algorithm changes to keep TJH Law at the forefront of legal marketing.

Requirements

  • 2+ years of professional social media content creation experience (legal, professional services, or consumer brand experience is a big plus).
  • Expert-level skills in video production and editing (CapCut, Premiere Pro, or similar) and graphic design (Canva, Photoshop, Illustrator).
  • Strong understanding of Instagram, TikTok, YouTube, Facebook, and LinkedIn algorithms and best practices.
  • Creative storyteller with excellent writing skills and a natural ability to simplify complex topics.
  • Self-starter who thrives in a fast-paced environment and can deliver high-volume content on tight deadlines.
  • Located in or willing to relocate to the San Antonio or Austin area (this is an in-office position).
  • Portfolio required – please be prepared to share examples of your best performing social content.

Benefits

  • Full benefits package including:
  • Health, dental, and vision insurance (firm pays large portion of premiums)
  • 401(k) with 4% match (100% vested immediately)
  • Generous PTO and flexible All-Purpose Leave
  • Complimentary gym membership
  • Life insurance and additional voluntary benefits
  • Employee recognition events, quarterly top-performer celebrations, firm-wide giveaways, and fun team outings
  • State-of-the-art equipment and creative tools
  • Opportunities for professional development and career growth within a rapidly expanding firm

Salaries

Posted range

$45K/yr – $65K/yr

Taken straight from the job posting.

Social Media median pay in the United States

$78K/yr

Most pay falls between $65K and $100K. Based on 4,224 salaries.

See all Thomas J. Henry Law salaries

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Social Media Content Creator

Thomas J. Henry Law · San Antonio, TX · On-site