Social Media and Communications Specialist

Flowood, MS (On-site)

Salary Not AvailableMid Level1+ years expFull time

Posted 49 mins ago

Job Summary

Own and execute a multi-platform social media strategy, manage daily community interactions, and collaborate with marketing to drive campaigns and winner features.

  • Own content creation for YouTube, Facebook, and Instagram and ensure brand-aligned visuals.
  • Lead live sessions, monitor activity, and drive KPI-aligned campaigns with cross-functional teams.

Job Description

Responsibilities

  • Develop and maintain a multi-platform social media strategy and content calendar aligned with organizational goals.
  • Manage day-to-day activity across all social platforms, writing captions that match our brand voice and keeping the visual brand standard.
  • Respond to player comments and messages quickly, professionally, and on brand.
  • Create and edit content for YouTube, Facebook, Instagram, and other platforms, including polished short and long form video.
  • Host Facebook Live sessions on camera, and handle run-of-show, guest coordination, and comment moderation off camera.
  • Build community through social trends, campaign content, winner promotion, and social contests, always brainstorming fresh ideas.
  • Run boosted posts and targeted social ad campaigns, from setup through reporting.
  • Watch for potential customer service issues or PR risks and alert the right teams.
  • Analyze dashboards to make sure KPIs are being met.
  • Greet winners, gather their information and photos for social media, press releases, and the website, and publish winner features online.

Requirements

  • Broad experience across major social media platforms and a strong grasp of digital best practices
  • Write, speak, and edit clearly and professionally for different audiences
  • Proficient in Microsoft Office and familiar with social media management and scheduling platforms
  • Experience with graphic design and video editing tools
  • Are comfortable working in a public-facing capacity and at occasional off-site events, including some evenings and weekends
  • Collaborate well across marketing, sales, and leadership

Preferred

  • Bachelor's degree in communications or a related field (preferred)
  • Experience in public-facing roles, event support, or customer engagement (preferred)
  • Have a bachelor's degree in communications or a related field (preferred)

Benefits

  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Retirement plan
  • Vision insurance
  • Competitive pay: $25.00/hour.

Salaries

Social Media median pay in the United States

$78K/yr

Most pay falls between $64K and $100K. Based on 4,052 salaries.

See all Mississippi Lottery Corporation salaries

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Social Media and Communications Specialist

Mississippi Lottery Corporation · Flowood, MS · On-site