Social Freelancer, Music (Weeknights)

Responsibilities

• Execute the voice of Complex Music across all social platforms (Instagram, Twitter/X, TikTok, Facebook), exhibiting strong editorial judgment and audience-first framing.
• Create, curate, and publish timely social content that supports breaking music news, live events, releases, and trending conversations.
• Serve as the primary point of social coverage during assigned shifts, escalating major moments to the Social Editor, Music when necessary.
• Lead community management during coverage windows, including comment moderation and DM management, with a strong understanding of Complex’s tone and standards.
• Surface, pitch, and package viral, breaking, and social-friendly music moments to the broader editorial and social teams.
• Aid in managing and crafting storylines around key evergreen moments in music history.
• Identify emerging memes, trends, sounds, and artist-driven moments at the cusp of virality and quickly activate on them.
• Develop quick-turn creative assets using Photoshop, Premiere Pro, and/or CapCut.
• Support broader social goals (growth, engagement, views, traffic) by executing Music-specific tactics and real-time optimizations.
• Maintain awareness of competitive music media and social accounts to ensure Complex Music maintains a distinct and authoritative lane.

Requirements

• 2–3 years of experience in social media (music-focused experience strongly preferred).
• Deep understanding of music culture, including hip-hop, R&B, emerging artists, and how music intersects with internet culture, fashion, sports, and entertainment.
• Strong familiarity with the Complex brand voice, particularly within Music.
• Excellent writing, editing, and headline instincts with the ability to make fast, confident decisions.
• Strong and timely communication skills across all post types, breaking news, rollouts, campaigns etc.
• Proven fluency across major social platforms (Instagram, Twitter/X, TikTok, Facebook)
• Available and willing to work weeknights and occasional holidays, especially around live events, releases, and breaking news.
• Strong instincts for what performs socially and a demonstrated ability to drive engagement and audience action.
• Highly organized, self-directed, and proactive with the ability to manage coverage independently.
• Fluency in Adobe Creative Suite, Premiere Pro, and/or CapCut.