YOUTUBE CHANNEL MANAGER

Responsibilities

• Video Optimization & Metadata: Write compelling, SEO-conscious titles, descriptions, and chapters for new uploads and existing video libraries. Optimize videos to improve discoverability, click-through rates, and overall performance.
• Channel Management & Publishing: Independently manage the day-to-day operations of assigned YouTube channels, including uploading and scheduling long-form videos, Shorts, and other content, managing playlists, end screens, monetization settings, and other YouTube Studio features.
• Community Management: Moderate and reply to comments, manage the Community tab (polls, text updates, behind-the-scenes), and handle live stream chats.
• Content Tracking & Coordination: Monitor content deliveries, approval status, and publishing schedules, coordinating with internal teams and clients to ensure videos are published accurately and on time.
• Thumbnail Coordination & A/B Testing: Collaborate with the YouTube Strategy team and thumbnail designers to develop effective title and thumbnail combinations, manage thumbnail uploads, and execute A/B tests to improve video performance.
• Library Optimization: Identify and execute opportunities to improve existing content through updated metadata, thumbnails, chapters, end screens, playlists, and other YouTube features.
• Analytics & Reporting: Pull and organize YouTube Studio analytics, monitor key performance metrics, and assist the YouTube Strategy team with identifying opportunities for optimization.
• Workflow & Efficiency: Manage a high volume of content across multiple client channels, leveraging AI-assisted tools and streamlined workflows to maintain speed, accuracy, and consistency.

Requirements

• YouTube Expertise: Extensive hands-on experience with YouTube Studio, including advanced publishing features, metadata optimization, playlists, end screens, A/B testing, channel settings, and analytics.
• Title Writing & SEO: Strong instincts for crafting engaging, accurate, search-friendly YouTube titles and descriptions that balance audience appeal with discoverability.
• Organization & Efficiency: Ability to independently manage multiple channels, track simultaneous content deliveries, meet deadlines, and maintain attention to detail across high-volume workflows.
• Platform Knowledge: Deep understanding of YouTube best practices, audience behavior, and the differences between long-form videos, Shorts, and livestreams.
• Experience: Typically requires 3 to 5+ years in digital media, video strategy, or direct YouTube management.
• This position is remote but must be within the New York or surrounding area.