Social Content Creator

Richmond, VA (Hybrid)

$55K/yr – $70K/yrMid Level2+ years expFull time

Posted 3 weeks ago

Job Summary

Own end-to-end social content from concept to finish, shaping native formats for reels, TikTok, and YouTube, while collaborating with creative, strategy, and client teams on trends and series.

  • Own end-to-end production from concept through finish for short-form social content.
  • Drive social-first ideas, trend spotting, and recurring formats in collaboration with ECD and teams.

Job Description

Responsibilities

  • Take ideas from concept through capture, edit, and finish across Reels, TikToks, Shorts, Stories, and whatever the internet invents next.
  • Shoot, edit, and add type, motion, sound, and visual treatments that make the work better.
  • Create content that feels native to the platform, not like campaign leftovers chopped into 9:16.
  • Bring ideas before someone asks for them.
  • Spot trends, sounds, formats, memes, and corners of culture worth exploring.
  • Help develop recurring series, formats, and experiments for Dotted Line and our clients.
  • Bring a social-first point of view into broader campaign work.
  • Partner with the ECD and Social Media Supervisor while working closely with creative, strategy, account, and social teams.
  • Know when to push a client somewhere more interesting and when the brief is telling you something worth hearing.
  • Pay attention to what people watch, skip, share, save, and talk about, then use those lessons to make the next piece better.

Requirements

  • Have around 2–5 years of professional experience creating social content, video, motion, digital creative, or some useful combination of the above.
  • Have a portfolio or reel that includes work made for real clients, brands, or organizations, not only personal channels or projects.
  • Have experience taking an idea from concept into actual content. You’ve made the thing, not just been in the meeting about the thing.
  • Are comfortable shooting social content on a phone, camera, or both, with a working understanding of framing, lighting, composition, and audio.
  • Have experience editing short-form video and a good instinct for pacing, hooks, sound, and storytelling.
  • Understand motion graphics, animated type, and how movement can make an edit better.
  • Have experience creating work for platforms like Instagram, TikTok, and YouTube, and understand that each behaves differently.
  • Have a good visual eye and an appreciation for typography, composition, color, and design.
  • Know enough about culture and the internet to spot something interesting before it becomes a trend report.
  • Are comfortable working with client feedback, brand guidelines, deadlines, and the occasional curveball.

Preferred

  • Premiere. After Effects. Canva. CapCut. Final Cut. Adobe Express. Something else entirely.
  • We care much more about what you can make than the software you make it in. You should be able to shoot, edit, and make graphics move.
  • If you can bounce comfortably between Adobe and Canva without starting a philosophical argument about it? Gold star.

Benefits

  • Health, Dental, and Vision benefits
  • Hybrid work environment
  • Retirement plan
  • Unlimited PTO with 4-week minimum
  • 14 paid company holidays including the week between Christmas and New Year’s
  • 2 company-organized paid volunteer days
  • Culture-building activities and a team that invests in your growth
Dotted Line Agency logo

Dotted Line Agency

Dotted Line is an award-winning, strategically inspired creative agency that focuses on three core areas: brand, creative, and content. 26% of marketing budgets are wasted on creative that misses the mark strategically. We connect strategic insights to impactful creative and results that turn attention into business impact. Our growing roster of national and regional clients have one thing in common: each is a highly ambitious, mid-market company looking to drive sustainable growth. To support their ambitious goals, we hire top performers across creative, advertising, and communications. Recognized as a top place to work in Virginia, Dotted Line is a values-led organization, driving our commitment to our clients, the work, and one another. Dotted Line Agency has been recognized by outlets such as Inc 5000 Fastest Growing Companies, Adweek Fastest Growing Agencies, and Virginia Business’ Best Places to Work.When companies partner with us, they get:- Success rate 2x the industry average - Average ROI at 3-10x investment- Access to top performers for content, brand, and creative- Industry-leading performance guarantee- Relationship-oriented service from a dedicated team of marketers and creative strategists- Proven marketing success rateLooking to solve tough problems and find new opportunities to grow your company? Visit our website at dottedline.agency.

Founded in 2013
Henrico, Virginia, USA

Salaries

Posted range

$55K/yr – $70K/yr

Taken straight from the job posting.

Social Media median pay in the United States

$78K/yr

Most earn $64K to $100K. Based on 3,975 salaries, including bonus and equity.

See all Dotted Line Agency salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
2
Dotted Line Agency logo

Social Content Creator

Dotted Line Agency · Richmond, VA · Hybrid