Requirements

• Solid experience owning social media for a brand, ideally one where social was expected to drive sign-ups, leads, or sales. We care more about the depth of the work than the year count.
• Proven outcomes. At least one campaign you can walk us through with the numbers before and after, whether that is reach, registrations, booked calls, or revenue.
• A strong understanding of how each platform works, from YouTube watch time to TikTok hooks to Reddit community norms, and content that feels native to each one.
• Creative thinking combined with commercial awareness: the ability to explain how content contributes to business growth, not only how many likes it got.
• Comfort with platform analytics and campaign tracking (UTMs, attribution, CRM reporting), enough to form your own hypotheses rather than waiting for someone to hand you one.
• Excellent written and spoken English and strong instincts for a US audience, whether or not you live there. Our students are almost entirely US-based pre-meds.
• Confidence working with real students: interviewing them, building trust, and handling their stories and consent with care.
• Hands-on use of AI in your workflow, with specific examples of where it speeds you up and where you stopped trusting the output.
• The ability to learn a new industry quickly and without hand holding. Within your first month, we would expect you to understand how the MCAT works, who our students are, and what each competitor promises.

Benefits

• Fully remote position with flexible working arrangements
• Opportunity to work on meaningful projects with a professional, collaborative team