Senior Social Media Manager

Responsibilities

• Creates and iterates the paid social strategy and learning plan for each line of business they manage to inform tactics and creative executions, including channels, placements, and visual and copy continuity.
• Leads the development, implementation, and management of line of business social media campaigns that deliver demonstratable results against key goals and critical metrics across pertinent social channels
• Builds campaign briefs aligned to learning plan to drive creative strategy, delivering consumer-first social advertising across channels and funnel tactics.
• Owns reporting across channel and campaign performance, tracking goals, metrics, impact, KPIs and ROI for line-of-business lift, including reporting and management tools.
• Also responsible for other Duties/Projects as assigned by business management as needed.

Requirements

• Bachelor's Degree or equivalent experience in Communications, Advertising, Journalism, English, PR or related field (preferred)
• 4-7 Years proven experience in social media, writing/editing, communications, public relations or related field, with a focus of both brand and demand generation
• 4-7 Years Social content development including leading agency partners and collaboration with external brand partners
• 4-7 Years Experience in one or more of the following: social/digital/media agency or Fortune 500 company
• Communication (Required)
• Media/Public Relations (Required)
• Organizing (Required)
• Microsoft Office (Required)
• Social Media Communications (Required)

Preferred

• Wireless (Preferred)
• Public Relations (Preferred)

Benefits

• Full-time employees are eligible to select from different benefits packages. Packages may include medical, dental, and vision benefits, health savings accounts with qualified medical plan enrollment, 10 paid days off, 3 days paid bereavement leave, 401(k) plan participation with employer match, life and disability insurance, commuter benefits, dependent care flexible spending account, accident insurance, critical illness insurance, hospital indemnity insurance, accommodations and reimbursement for work travel, and discretionary performance or recognition bonus. Sick leave and mobile phone reimbursement provided based on state or local law.