Responsibilities

• Develop go-to-market strategies for new product launches and feature releases, ensuring alignment across Product, Sales, and Marketing teams.
• Create clear and compelling product messaging and positioning that communicates Yotpo’s value to target audiences.
• Collaborate closely with Product Management to translate technical capabilities into customer-centric stories and use cases.
• Enable Sales and Customer Success teams with effective collateral, training, and competitive insights.

Requirements

• At least 4 years of experience in product marketing, ideally within a fast-paced tech environment.
• Native-level English communication skills, both written and verbal.
• Exceptional storytelling and messaging abilities with a focus on clarity and impact.
• Strong collaboration skills and the ability to work cross-functionally with Product, Sales, and Marketing teams.

Preferred

• Experience in B2B SaaS environments.
• Experience in eCommerce.