Senior Product Marketing Manager

New York, USA (Hybrid)

$150K/yr – $170K/yrSenior Level6+ years expFull time

Posted 4 months ago

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Job Summary

Lead Tennr’s product marketing for healthcare AI solutions, owning messaging, personas, enablement, and competitive positioning to accelerate go-to-market.

  • Own product marketing messaging and sales enablement across marketing, sales, and customer success.
  • Must-have: 6+ years PMM in B2B SaaS with strong writing and storytelling.
  • Standout: Healthcare/healthtech domain experience and end-to-end GTM ownership.

Job Description

Lead Tennr’s product marketing for healthcare AI solutions, owning messaging, personas, enablement, and competitive positioning to accelerate go-to-market.

  • Own product marketing messaging and sales enablement across marketing, sales, and customer success.
  • Must-have: 6+ years PMM in B2B SaaS with strong writing and storytelling.
  • Standout: Healthcare/healthtech domain experience and end-to-end GTM ownership.

Responsibilities

  • Creating Product Marketing Messaging: Bring your excellent writing skills into the writers’ room and connect our positioning strategy with all messaging across the sales, marketing, and customer success teams.
  • Own Persona-Driven Product Marketing: Learn the ins and outs of new markets and buyer personas and deliver content and messaging frameworks that set our product apart and align with our core messaging.
  • Develop Sales and Customer Enablement: Train and equip the Sales team to deliver effective content and messaging. Collaborate with designers to create sales enablement collateral, including one-pagers, decks, training materials, and web content.
  • Competitive Positioning: Work with our sales and product teams to make it clear how we stand out in highly competitive new healthcare verticals.

Requirements

  • Product Marketing Experience: Ideally, you’re someone with 6+ years of product marketing experience in a start-up environment, preferably B2B SaaS (bonus: healthcare/healthtech experience).
  • Writing Ability: Your writing is what sets you apart, and you can embody the Tennr brand voice to communicate complex/technical concepts in creative and clear ways. You’ve written short-form and long-form content, and can point to examples of your writing.
  • Super Creative: You know how to think big and connect with people in new, innovative ways with your content without compromising attention to detail. We’ve got a creative team and we embrace big ideas, big swings, and killer execution.
  • Interpersonal Skills and Confidence: With your hands on the pulse of an entire market segment and our product content, you’ll need to have a clear vision with conviction for how we present our products to the world. And you’ll need to be able to communicate that to stakeholders internally.
  • Experience Connecting Marketing Strategy to Content: You’re able to balance product marketing concepts like company positioning with product-centric messaging to create great things – from writing up high-level selling strategies and producing sales enablement material to getting in the weeds and fueling product launches with creative content.

Preferred

  • healthcare/healthtech experience

Benefits

  • Chelsea office
  • Unlimited PTO
  • 100% paid employee health benefit options
  • Employer-funded 401(k) match
  • Competitive parental leave
  • Free lunch! Plus a pantry full of snacks.
Tennr logo

Tennr

Tennr takes healthcare providers from fax to first visit, faster. Using RaeLMTM, the only vision-language model trained to interpret unstructured medical records against complex payor criteria, Tennr helps ensure payor-ready documentation, boost conversions, and cut first‐pass denials.

Founded in 2021
New York, New York, USA
206 employees (19 in marketing)