Responsibilities

• Product Positioning and Messaging
• You will play a key role in positioning Blackpoint competitively in the Managed Detection and Response (MDR) market by deeply understanding industry trends and the broader cybersecurity landscape.
• You’ll engage with industry analysts and influencers to strengthen Blackpoint’s market presence and reputation.
• One of your main internal constituents is Product Management. You will work alongside the team to understand customer problems, new capabilities and their value, and translate that into compelling messages to the market.
• Sales Enablement and Field Readiness
• Proactively work with sales and product management to develop a bill of materials for each new product update, or launch, anticipating their needs and consistently making it a part of your deliverables including FAQs, datasheets, and one-pagers.
• Develop messaging frameworks, pitch materials, battlecards, solution briefs, and product presentations that support customer and prospect engagement.
• Partner with Sales, Sales Engineering, and Enablement to improve field readiness.
• Content Creation
• Product-related webinars to educate MSPs and their end customers on Blackpoint’s product offerings, competitive differentiation, and business value.

Requirements

• 8-10 years of product marketing, product management, customer success, or sales engineering roles within the cybersecurity industry.
• Cybersecurity product marketing experience including a minimum of one of the following technologies: EDR, ITDR, SIEM, Security Awareness Training.
• An understanding of the MSP market, how they think, market and sell to end customers.
• Must be capable of intelligently evaluating Blackpoint’s offerings relative to competitors and articulating how our platform fits into modern security strategies.
• Excellent written and verbal communication skills, with experience crafting compelling content for both technical and non-technical audiences, as well as developing clear messaging, positioning, and value propositions that resonate with target markets.
• Proven ability to lead small to medium cross-functional projects with minimal oversight; highly self-motivated, resourceful, and comfortable working in a fast-paced, high-growth environment.
• Experience engaging with external stakeholders through webinars, presentations, or events.
• Strong analytical and research skills; able to synthesize market, customer, and competitive insights into actionable strategies.

Benefits

• For eligible employees in the US, Blackpoint offers competitive Health, Vision, Dental, and Life Insurance plans, a robust 401k plan, Discretionary Time Off, and other minor perks.
• International employees receive competitive benefits in accordance with local market standards and applicable country requirements.