Senior Product Marketing Manager (Temporary)

Responsibilities

• Lead assigned product launches and strategic GTM initiatives end to end, from positioning and audience strategy through activation, enablement, adoption, and measurement.
• Develop differentiated positioning, messaging, value propositions, and product narratives grounded in customer, market, and competitive insights.
• Translate individual product capabilities and releases into broader customer-value stories that connect to Pushpay's Giving platform narrative.
• Partner with Growth Marketing, Segment Marketing, and Creative to turn product strategy into coordinated activation across demand gen, in-product, email, social, and content channels.
• Partner with GTM Enablement to equip Sales and Customer Success with messaging, talk tracks, demos, and competitive guidance.
• Own competitive intelligence: conduct ongoing research and win/loss analysis, and maintain battle cards used across Sales, CS, Product, and Marketing.
• Partner with Sales and Customer Success on targeted competitive, upsell, and cross-sell campaigns.
• Serve as PMM lead for broader initiatives such as major events, product partnerships and integrations, and adoption campaigns.
• Define success measures for assigned initiatives and use performance data and customer feedback to continuously improve GTM execution.

Requirements

• 5+ years of product marketing or closely related B2B SaaS marketing experience.
• Demonstrated experience owning product marketing for a product, solution, or portfolio, including leading GTM strategy and launches for complex software with measurable impact on adoption, pipeline, or revenue.
• Experience in payments, fintech, commerce, fundraising, or transaction-based SaaS strongly preferred.
• BA/BS in Marketing, Business, Communications, or equivalent professional experience.
• Expertise in core product marketing disciplines: positioning, messaging, segmentation, competitive intelligence, and sales enablement.
• Ability to translate complex financial technology capabilities into simple, compelling customer value.
• Skilled at synthesizing qualitative and quantitative customer and market insights into actionable strategy, and using them to influence Product Management and GTM decisions.
• Excellent written, verbal, and presentation skills, communicating clearly with audiences from executives to customers.
• Proven cross-functional leadership and project management skills: you drive alignment without direct authority and take full ownership as priorities shift.
• Thoughtful use of AI and modern marketing tools to speed up research, synthesis, and content development without compromising accuracy or quality.

Benefits

• 100% employer-paid premiums for Medical HDHP Plan, Dental, and Vision for employee
• 70% employer-paid premiums for Medical PPO Plan for employees, and Medical, Dental, and Vision for dependents
• 401K match
• Remote
• 12 paid Company Holidays
• 2 paid Volunteer Time Off days
• 15 days PTO to start, increases with tenure and seniority
• Paid parental and adoption leave
• Full-time, temporary position with an anticipated 14-month contract term .
• Compensation Range: