Senior Product Marketing Manager, Constellation Services

San Francisco, CA (Hybrid)

$145K/yr – $181K/yrSenior Level6+ years expFull time

Posted 2 days ago

Job Summary

Own the product marketing strategy across the product lifecycle and lead cross-functional efforts with Marketing, Sales, Enablement, and Product to bring new products to market.

  • Define value proposition, messaging, and ICPs to align GTM teams
  • Build and maintain a library of assets and support for major opportunities and ABM programs

Job Description

Responsibilities

  • Own the product marketing strategy across the product lifecycle, and work across Marketing, Sales, and Enablement to bring new products into the market.
  • Develop the value proposition, messaging frameworks, and ICPs to align our GTM teams and articulate value in language that our customers see themselves in
  • Continuously assess and improve positioning, campaigns, content, and sales effectiveness through deep collaboration with GTM teams and Marketing
  • Work hand-in-hand with Product to bring customer, competitive, and market insight to shape the roadmap and sharpen how we compete.
  • Build deep knowledge of our Constellation Services portfolio, including how customers task and plan collections, the ground and delivery infrastructure, training and support programs, and the roadmap in order to clearly communicate value
  • Maintain a library of product assets – pitch decks, battlecards, customer vignettes, graphics, and narrative-driven collateral – that are current, compelling, and highly usable for customer-facing teams.
  • Provide support for our largest opportunities and regions, supporting pursuit teams and Marketing on ABM, brand work, and targeted tactics to achieve our business goals.

Requirements

  • Typically 6 to 8 years of relevant work experience with a Bachelor's degree.
  • You sit close to product teams and bring the voice of the customer to every conversation, building customer empathy across the organization.
  • You have a track record of engaging hard-to-reach buyers with modern storytelling — video, customer-led narrative, formats built for how people actually consume
  • You judge your work by what your partners can do with it — enabling sellers, regional teams, and account teams to run on their own with modular messaging, assets they can adapt, and materials that hold up after the launch.
  • You use AI to move faster but still ship work with a strong and differentiated voice.

Preferred

  • Experience marketing technical services or infrastructure
  • Familiarity with B2G or government programs.
  • Work you can walk us through that demonstrates your storytelling through content you’ve shipped

Benefits

  • Comprehensive Medical, Dental, and Vision plans
  • Health Savings Account (HSA) with a company contribution
  • Generous Paid Time Off in addition to holidays and company-wide days off
  • 16 Weeks of Paid Parental Leave
  • Wellness Program and Employee Assistance Program (EAP)
  • Home Office Reimbursement
  • Monthly Phone and Internet Reimbursement
  • Tuition Reimbursement and access to LinkedIn Learning
  • Equity
  • Commuter Benefits (if local to an office)
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Planet

3.2 Glassdoor

Planet is the leading provider of global, daily satellite imagery and insights. Planet is driven by a mission to image all of Earth’s landmass every day, and make global change visible, accessible, and actionable. Founded in 2010 by three NASA scientists, Planet designs, builds, and operates the largest fleet of imaging satellites, as well as online software, tools and analytics needed to deliver data to users. Decision makers in business, government, and within organizations use Planet's data and machine learning-powered analytics to develop new technologies, drive revenue, power research, and make informed, timely decisions to solve our world's toughest challenges. Visit us at https://www.planet.com/Follow us: @planet on Twitter | planetlabs on Facebook

Founded in 2010
San Francisco, California, USA
1.6K employees (94 in marketing)
54% recommend to a friend
52% CEO approval

Salaries

Posted range

$145K/yr – $181K/yr

Taken straight from the job posting.

See all Planet salaries

Funding

Total Funding
$1B
Last Raise
$460M
Post IPO Debt, 6 months ago

Funding History

  • Sep 2025
    Post IPO Debt • $460M
  • Dec 2021
    Post IPO Equity • $200M
  • Apr 2021
    Grant

Traffic Signals

Monthly Visitors
583.7K
Monthly Google Ads Budget
$1.9K
Traffic Source Mix
Search
42%
Direct
44.2%
Referral
9%
Social
2%
Paid
2.7%

Headcount Trend

Current headcount: ~1.6K

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