Senior Partner Marketing Manager

EPAM Systems

Senior Partner Marketing Manager - Data & AI

San Jose, CA (On-site)

$140K/yr – $150K/yrSenior Level8+ years expFull time

Posted 3 months ago

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Job Summary

Drive North America partner marketing for EPAM's Data & AI ecosystem to boost co-sell and demand through multi-channel campaigns and events.

Own the partner marketing strategy and plans aligned with company and partner priorities.
Must-have: 8–10 years in B2B partner marketing at a platform, SI, or systems integrator.
Standout: Hands-on with Data & AI partners (e.g., NVIDIA, Databricks, Snowflake) and co-sell programs.

Job Description

Responsibilities

Build and own the North America partner marketing strategy and plans for EPAM's Data & AI partner ecosystem, aligned with company objectives and partner priorities
Work with internal stakeholders and partner teams to advance EPAM's Data & AI GTM narrative and co-sell positioning
Develop compelling thought leadership and content that differentiates EPAM and its partners in the market
Collaborate with marketing teams and partner stakeholders to plan and execute multi-channel campaigns, including email, social media, webinars, and events
Monitor campaign performance, analyze metrics, and make data-driven adjustments to optimize results
Implement marketing automation tools for lead tracking, scoring, and reporting
Organize, support, and promote partner-related webinars, workshops, and in-person events
Manage end-to-end event logistics including registration, coordination, and follow-up
Represent EPAM at industry conferences and trade shows as needed
Lead partner-focused demand generation strategies to capture and nurture leads
Collaborate with sales teams to ensure marketing-generated leads are effectively managed and converted
Leverage tools such as Salesforce, Marketo, and D365 to support pipeline visibility and reporting

EPAM Systems

4.1 Glassdoor

Since 1993, EPAM Systems, Inc. (NYSE: EPAM) has used its software engineering expertise to become a leading global provider of digital engineering, cloud and AI-enabled transformation services, and a leading business and experience consulting partner for global enterprises and ambitious startups. We address our clients’ transformation challenges by fusing EPAM Continuum’s integrated strategy, experience and technology consulting with our 30+ years of engineering execution to speed our clients’ time to market and drive greater value from their innovations and digital investments.We leverage AI and GenAI to deliver transformative solutions that accelerate our clients’ digital innovation and enhance their competitive edge. Through platforms like EPAM AI/RUNTM and initiatives like DIALX Lab, we integrate advanced AI technologies into tailored business strategies, driving significant industry impact and fostering continuous innovation.We deliver globally, but engage locally with our expert teams of consultants, architects, designers and engineers, making the future real for our clients, our partners and our people around the world.We believe the right solutions are the ones that improve people’s lives and fuel competitive advantage for our clients across diverse industries. Our thinking comes to life in the experiences, products and platforms we design and bring to market.Added to the S&P 500 and the Forbes Global 2000 in 2021 and recognized by Glassdoor and Newsweek as Most Loved Workplace, our multidisciplinary teams serve customers across six continents. We are proud to be among the top 15 companies in Information Technology Services in the Fortune 1000 and to be recognized as a leader in the IDC MarketScapes for Worldwide Experience Build Services, Worldwide Experience Design Services and Worldwide Software Engineering Services.Learn more at www.epam.com.

Founded in 1993

Newtown, Pennsylvania, USA

63K employees (1,443 in marketing)

www.epam.com

83% recommend to a friend

94% CEO approval