Senior Partner Marketing Manager, AMER GSI

Responsibilities

• Create and execute a territory-specific strategy leveraging different sets of integrated marketing that enables partners to attract new customers and grow existing accounts
• Set up a longer term strategy per market, find empty holes and fill them in by accessing our marketing exposure per territory/country
• Leverage an integrated marketing mix including ABM, digital, email, virtual and physical events, webinars, social media and more
• Throughly complete campaign brief intake forms that illustrate in detail what marketing material is needed to be built for partners
• Create channel marketing plans that help local channel sales and partners achieve a healthy pipeline
• Define the co-marketing strategy that expands Atlassian and our partners reach
• Create an effective Development Fund program strategy that results in high ROI activities
• Understand local partner requirements for program localization and local execution support
• Conduct partner marketing readiness assessments
• Evaluate the marketing performance of partners and recommend improvements

Requirements

• 10+ years of Channel experience with 5+ years of GSI marketing experience
• Experienced in managing multi-million dollar budgets effectively to drive pipeline and ROI
• Experienced in getting GSI partners to take marketing action
• Able to self-manage in a remote environment
• Successful in understanding, adopting, and explaining net-new complex programs or marketing opportunities
• Experienced in designing full funnel marketing plans
• Experienced in event planning and execution
• An effective communicator that keeps all relevant parties up to date
• Education/Experience: Bachelor’s degree in marketing or other relevant field, or equivalent experience/training required.

Benefits

• Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits.