Workhorse Innovation LLC

Senior Media Buyer - DREAMLABS

USA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

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Job Summary

Drive end-to-end media buying for DREAMLABS clients at scale with $1M+ monthly budgets, focusing on performance; requires proven $20M+ Facebook spend, agency experience, and strong strategic analytics.

  • Must-have: Own high-spend Facebook/Meta campaigns and scale profitability.
  • Must-have: Manage $1M+/mo in ad spend with disciplined optimization at scale.
  • Standout: Leadership in building playbooks and mentoring teams across cross-functional groups.

Job Description

Responsibilities
  • Own end-to-end media buying for DREAMLABS clients, especially paid social (Meta / Facebook / Google).
  • Manage and scale campaigns with monthly spend of $1M+ with discipline and performance focus.
  • Build and maintain advanced testing frameworks
  • Collaborate tightly with creative, data, and growth teams to maximize performance.
  • Track performance using first-party data, attribution tools, and dashboards (e.g., Northbeam, Triple Whale, GA4).
  • Provide actionable insights across ROAS, MER, CAC, Audience cohorts, and lifetime value signals.
  • Communicate strategy, pacing, and optimization recommendations clearly to internal teams and C-suite stakeholders.
  • Mentor and elevate junior and mid-level media buyers.
  • Serve as a strategic escalation point on complex performance challenges.
Requirements
  • Proven Experience: You’ve personally managed $20M+ in Facebook ad spend and have a track record scaling accounts profitably.
  • High-Spend Comfort: You’ve managed accounts spending $1M+ per month, and thrive optimizing at scale.
  • Ecommerce Expertise: Deep experience with performance marketing principles and ecommerce DTC client realities.
  • Strategic & Analytical: You think beyond the dashboard — you build playbooks that improve performance over time (not just tweak settings).
  • Creative Partner: You understand the role creative plays in performance and can provide strategic feedback that improves outcomes.
  • Autonomous & Ownership-Driven: You take ownership of outcomes, bring ideas first, and execute with precision in fast-paced environments.
  • Excellent Communicator: You can translate data into actionable recommendations for both internal and external stakeholders.
  • Experience with Northbeam, Triple Whale, Hyros, or similar tracking and attribution tools.
  • Experience with TikTok, Google Ads, or CTV at scale.
  • Worked at performance-driven agencies (e.g., Common Thread Collective, Mutesix, Hawke Media, etc).
Preferred
  • Experience collaborating with other elite agencies (e.g., working with another elite agency is highly valued).
  • Interest in building and owning strategic performance playbooks as a nice-to-have trait.
Benefits
  • Work with founders who built and scaled their own brands to 8 & 9 figures.
  • High-impact clients across high-growth ecommerce brands.
  • Autonomy to build and own strategic performance playbooks.
  • Competitive compensation + bonus structures tied to performance with room for scale.