Senior Marketing Workflow Manager, Lifecycle and Corporate Communications

USA (Remote)

$90K/yr – $135K/yrSenior Level5+ years expFull time

Posted 1 day ago

Job Summary

Own the end-to-end workflow management across lifecycle, CRM, and corporate communications, ensuring intake, prioritization, scheduling, capacity, and risk mitigation while coordinating with GTM Strategy and program managers.

  • Own deployment calendar and work queue for timely delivery
  • Align timelines across teams and escalate risks early

Job Description

Responsibilities

  • Manage all incoming requests across lifecycle, CRM, and corporate communications
  • Validate that requests are complete and tied to an approved campaign, initiative, or always-on program, with audience, timing, content source, and data requirements confirmed
  • Maintain the deployment calendar, including send windows, audience and segmentation requests, and data pull deadlines
  • Deconflict timing and contact frequency across business units
  • Maintain the work queue and priority order across lifecycle, CRM, and corporate communications
  • Flag requests that arrive too late for the requested send, conflict with an existing deployment, or duplicate work already scheduled
  • Facilitate tradeoff conversations with GTM Strategy, Marketing Program Managers, and function leadership when demand exceeds capacity
  • Track work through build, audience selection, content assembly, proofing, approval, and deployment
  • Manage recurring always-on programs alongside campaign work
  • Coordinate short-turn corporate communications against executive, legal, and external timing requirements

Requirements

  • Bachelor's degree in Marketing, Business, Communications, Project Management, or a related field, or equivalent work experience
  • 5+ years of experience in workflow management, traffic management, project management, marketing operations, or a related field
  • Experience managing a recurring deployment or publishing calendar with fixed send dates and approval gates
  • Experience managing intake, prioritization, and throughput for a marketing, creative, or media function
  • Demonstrated ability to build and hold timelines with multiple dependencies and fixed deadlines
  • Experience using a work management or workflow platform as the system of record, such as Workfront, Wrike, Asana, or Jira
  • Proven ability to facilitate tradeoffs, renegotiate scope, and drive alignment without direct authority
  • Experience tracking team capacity and utilization and translating it into resourcing recommendations
  • Strong attention to detail and comfort managing a high volume of concurrent work
  • Clear verbal and written communication with stakeholders at every level

Preferred

  • Experience supporting email, SMS, push, or in-product messaging programs
  • Experience supporting corporate, executive, or internal communications
  • Experience working within a Marketing Operations, Program Management Office, or centralized workflow function
  • Experience in Workfront, including request queues, templates, and reporting
  • Experience supporting the transition of work from agency partners to in-house teams

Benefits

  • We invest in your well-being through competitive pay, comprehensive benefits, and support for life both in and outside of work.
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H&R Block

3.8 Glassdoor

H&R Block’s purpose is simple: To provide help and inspire confidence in our clients and communities everywhere. We’ve been true to that purpose since brothers Henry and Richard Bloch founded our company in 1955. Since then, we’ve prepared approximately 800 million tax returns and grown to have approximately 12,000 offices throughout the United States and around the world. We know that tax needs and situations change from year to year. That’s why we offer new and innovative ways to prepare and file taxes so clients can choose what suits them best.We are a people company first and a tax company second. With this in mind, we deliver care in every interaction, conversation, and at each touchpoint. That’s how we build long-lasting relationships with clients, communities, and associates.People who join H&R Block say it feels like being part of something bigger. A place with an amazing and storied history, but with a strong and urgent focus on the future. Maybe it's because our company still has the feeling of ‘family’ serving as the foundation for our associates and franchisees who bring our purpose to life each day. Maybe it’s how determined, forward thinking and innovative we are, or how accessible our leadership is. We believe it’s all those things, and much more. Our ideas are rooted in unique and diverse perspectives fueled by curiosity and creativity. We’re not afraid to try new things, and never rest on past success. We are passionate in the way we advocate for each other, for our clients, and most importantly, we not only say we are better together...we truly believe it!

Founded in 1955
Kansas City, Missouri, USA
16K employees (361 in marketing)
72% recommend to a friend
79% CEO approval

Salaries

Posted range

$90K/yr – $135K/yr

Taken straight from the job posting.

See all H&R Block salaries

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