Responsibilities

• Develops, plans, and maintains engaging content for marketing and social media campaigns.
• Creates and implements monthly content and social media calendars, email campaigns, brochures, advertisements, and other collateral that accurately reflect Jeanne D’Arc Credit Union’s brand and adhere to compliance standards.
• Drafts press releases, pitches stories, and communicates with press contacts, community outlets, and industry journals to acquire press for the Credit Union.
• Serves as a brand steward, ensuring consistent voice, messaging, and visual identity across marketing and communications channels while maintaining compliance with applicable standards and regulations.
• Oversees the Credit Union’s online reputation and digital presence, supporting meaningful engagement and a positive, consistent experience across social media and other online platforms.
• Tracks, analyzes, and reports on social media performance metrics and insights to evaluate effectiveness, identify trends, and inform content and campaign strategies.
• Manages, edits, and grows The Money Mill Blog as a key resource for member education and engagement.
• Develops and executes marketing promotions and campaigns in collaboration with the Marketing team, internal departments, and external vendors.
• Writes, edits, and updates clear, engaging website content that supports marketing initiatives, reflects the Credit Union’s brand voice, meets member information needs, and remains compliant.
• Supports marketing and communications initiatives related to the Credit Union’s financial wellness programs and community engagement efforts.

Requirements

• Bachelor's degree in Marketing, Communications, Graphic Design, or a related field required.
• Minimum of 3-5 years of similar or related experience.
• Experience within the financial industry or knowledge of banking and/or Credit Union specific products, services, and regulations is preferred.
• Demonstrated portfolio showcasing expertise in print, digital, branding, and marketing communications.
• Equivalent combination of education and experience.
• Knowledge of applicable regulatory and compliance requirements, with the ability to review marketing and communications content for accuracy, consistency, and compliance to support fair and consistent practices.
• Knowledge Strong understanding of integrated marketing communications, branding, advertising, content development, promotions, public relations, and member engagement strategies.
• Skills Excellent written and verbal communication skills required, including, writing correspondence and reports with the correct use of grammar, punctuation, and sentence structure.
• Strong attention to detail with the ability to ensure accuracy, consistency, and quality across all marketing communications and materials.
• Expertise in content development ensuring messaging aligns with the Credit Union’s mission, values, and commitment to provide excellent member experience.

Preferred

• Familiarity with HubSpot and other marketing automation or customer relationship management platforms preferred.