Senior Manager, Marketing Operations at Mission Lane | USA | $142K/yr – $185K/yr

Mission Lane

Senior Manager, Marketing Operations

USA (Remote)

$142K/yr – $185K/yrSenior Level7+ years expFull time

Posted 7 weeks ago

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Job Summary

Own and govern the marketing operations spine from intake to vendor handoffs, expanding from direct mail to digital while keeping regulatory and QA rigor front and center.

Own end-to-end process design across intake, legal review, production, and vendor handoffs.
Establish asset management discipline with tagging, naming conventions, and reusable libraries.
Drive QA, audits, and regulatory readiness while spotting automation to scale as the function expands to digital.

Job Description

Responsibilities

Business process design and governance across the full direct marketing lifecycle, from intake through legal review, production, and vendor execution
A small, specialized team, plus relationships with the external vendors and internal stakeholders (BAs, marketing managers, creative, legal, compliance) who make campaigns move
Digital asset management: establishing and enforcing naming conventions, tagging taxonomy, and the organizational discipline that makes creative assets findable and reusable
QA and audit controls that hold up under regulatory scrutiny, including UDAAP review readiness
Operational reporting that gives leadership real visibility into campaign status, cycle times, and throughput
Identification of automation opportunities across the workflow, and partnership with the right internal teams to implement them
The long-term build: as this function expands from direct mail into digital, you're the person who makes sure the operational foundation is ready

Requirements

7+ years of experience in marketing operations or direct marketing campaign management in a regulated environment (financial services, healthcare, energy, insurance, gaming, or similar)
Demonstrated experience designing and implementing business processes across complex, multi-stakeholder workflows, including intake, legal review, creative, production, and vendor handoffs
Direct mail execution experience, with the systems thinking to extend those disciplines into digital channels over time
Experience managing direct reports and vendor relationships, with a track record of improving operational performance
Hands-on experience with digital asset management: building or maintaining a tagging, taxonomy, and naming convention system
Ability to identify process automation opportunities and partner cross-functionally to implement them
QA and audit mindset: you've built controls and documented them

Preferred

Background in financial services direct marketing with working knowledge of UDAAP and regulatory review workflows
Experience across multiple direct marketing channels, or clear curiosity about how direct mail disciplines translate to digital
Experience working alongside creative or data BA resources in a production environment

Benefits

comprehensive benefits plan, which includes paid time off, 401(k) match, a monthly wellness stipend, health/dental/vision insurance options, disability coverage, paid parental leave, flexible spending account (for childcare and healthcare), life insurance, and a remote-first work environment.

Mission Lane

3.4 Glassdoor

Mission Lane is a purpose-driven fintech company that leverages advanced technology, data analytics, and machine learning to provide a dignified customer experience to people who are working hard to build or rebuild their credit and improve their financial lives. Mission Lane strives to offer branded products through its sponsor banks with better and easier-to-understand terms than many of the alternatives available to people with less-than-perfect credit or limited credit history. The company’s digital self-service tools make it easier for customers to stay on top of their accounts. And with responsible use, Mission Lane branded products and tools can help them on their journey to improve their credit. Over four million consumers have chosen Mission Lane, earning high customer ratings on Credit Karma for its market segment. Since its spinoff as an independent company in December 2018, Mission Lane has cumulatively raised over $600 million of equity from leading investors, including Invus Opportunities, QED Investors, LL Funds, funds affiliated with Oaktree Capital Management, and other leading investors to support the company’s mission of setting a new standard of financial services for everyday Americans seeking to improve their financial health.

Founded in 2018

Richmond, Virginia, USA

430 employees (7 in marketing)

www.missionlane.com

62% recommend to a friend

64% CEO approval