Senior Marketing Operations Manager

USA (Remote)

$115K/yr - $146K/yr (Est.)Senior Level5+ years expFull time

Posted 3 days ago

Job Description

Responsibilities

  • Be the operational engine of the Marketing team. Own the end-to-end planning and execution of marketing initiatives such as product releases, store openings, collaborations and more, from concept to post-launch recap
  • Work with Creative and Product/Merchandising to keep timelines in sync, while coordinating more broadly with Ecom, Stores, CX, and outside partners to keep the full marketing rollout aligned
  • Ensure Marketing's workflows and systems serve all of BAGGU's revenue channels, closing the gaps so no channel operates outside the team's core workflow
  • Own and build the team's project management systems, briefs, and intake process, standardizing templates and workflows to increase efficiency and consistency
  • Own and evolve the marketing campaign calendar as the single source of truth
  • Build growth marketing's project system into a repeatable process for experimentation, testing, and iteration
  • Maintain a real-time view of team bandwidth and load-balance work across projects and initiatives
  • Own the marketing team's meeting structure and cadence
  • Build and run the team's goals and feedback loop, including KPIs to results, testing share outs, and creative asset performance

Requirements

  • 5+ years in marketing operations, project management, or a similar cross-functional role, ideally at a DTC or consumer brand
  • Proven ability to run multiple concurrent projects and deadlines
  • Experience building processes and workflows from the ground up
  • Excellent organization and ability to lead teams with clarity
  • Excellent written and verbal communication, with fluency working alongside creative, product/merchandising, ecommerce, retail, and CX teams
  • Sharp attention to detail, with a clear sense of what it takes to get work from concept to completion
  • Comfortable holding other people, including senior stakeholders, accountable to deadlines and process
  • Strong working knowledge of Asana or a comparable project management tool, including building and maintaining team-wide systems in it
  • Background in growth or performance marketing workflows

Benefits

  • Health Insurance (with optional Dental and Vision)
  • Optional: FSA/HSA and commuter benefits
  • Time Off: 16 days PTO + 11 company holidays
  • 401k: Eligible after 1 year
  • WFH Stipend
  • Other Perks: BAGGU employee discount
BAGGU logo

BAGGU

BAGGU is a design focused brand known for its playful colors and positive ethos. Our vision is that everyone has a Baggu with them all the time. Our studio is in San Francisco, where we have beautiful light, flexible schedules and a focused commitment to doing great work as a team.

Founded in 2007
San Francisco, California, USA
183 employees (30 in marketing)

Salaries

SalaryGuide estimate

$115K/yr – $146K/yr

Modelled from 7 comparable roles.

See all BAGGU salaries

Traffic Signals

Monthly Visitors
1.5M
Monthly Google Ads Budget
$4.3K
Traffic Source Mix
Search
35.8%
Direct
56.6%
Referral
3.4%
Social
3.3%
Paid
0.7%

Headcount Trend

Current headcount: ~183

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