Senior Lifecycle Strategist

Los Angeles, CA (Remote)

$55/hr – $85/hrSenior Level7+ years expContract

Posted 15 hrs ago

Job Summary

Own the retention strategy and roadmap for multiple accounts, lead cross‑platform strategy and client-facing plans, and drive prioritization from audits and data.

  • Manage cross‑account strategy across multiple ESPs
  • Lead strategy calls, present plans and results
  • Direct pods per account (manager, designer, copywriter, implementer)

Job Description

Responsibilities

  • Own the retention strategy and roadmap for each of your accounts
  • Lead client strategy calls and present plans, results and recommendations
  • Turn audits and performance data into clear priorities
  • Lead strategy across multiple platforms. Your accounts will not all be on the same ESP
  • Direct a pod on each account: account manager, marketing manager, designer, copywriter and implementer
  • Review the work before it reaches the client
  • Work inside our processes and tools so every account runs the same way
  • Use AI tools every day to move faster on analysis, planning and reporting

Requirements

  • 7+ years in email, SMS and lifecycle marketing, with recent senior or lead experience
  • Multi-platform experience. You have led strategy in several ESPs (Klaviyo, Braze, Customer.io, Salesforce Marketing Cloud, Iterable or others) and can pick up a new one quickly. This is not a single-platform role
  • Experience leading strategy for several brands at once, agency side or in-house
  • Comfortable presenting to founders and marketing leaders
  • You follow a defined process well and help the team stick to it
  • You already use AI tools in your daily work
  • Based in the US or Canada
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CrucialPoint

Full service email & retention marketingWe are a world class Email Marketing Agency leading the industry by creating results driven, time-tested Email & CRM programs for amazing DTC ecommerce brands.https://crucialpointagency.com

Founded in 2019
Sandy, Utah, USA
12 employees (9 in marketing)

Salaries

Posted range

$55/hr – $85/hr

Taken straight from the job posting.

Lifecycle Marketing median pay in the United States

$115K/yr

Most pay falls between $90K and $155K. Based on 735 salaries.

See all CrucialPoint salaries

Marketing Team

Marketing Team Size
6 (50% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
2.1K
Traffic Source Mix
Search
18.7%
Direct
65.1%
Referral
4.9%
Social
10.1%
Paid
1.2%

Headcount Trend

Current headcount: ~12
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Senior Lifecycle Strategist

CrucialPoint · Los Angeles, CA · Remote