Kohl's

Senior In-Store Marketing Coordinator

Tallahassee, FL (Hybrid)

Salary Not AvailableSenior Level3+ years expFull time

Posted 4 months ago

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Job Summary

Own Kohl’s in-store marketing strategy and brand standards to deliver consistent storewide brand experiences.

  • In-store marketing strategy and standards ownership.
  • Must-have: 3+ years in in-store experience design or related field.
  • Standout: Influence on store prototypes, campaigns and visual merchandising decisions.

Job Description

Responsibilities

  • Build, maintain and communicate in-store marketing vision, brand standards and guidelines to support business priorities
  • Identify opportunities for messaging and develop and share guidelines with category teams
  • Research and build accurate yearly, monthly and quarterly budgets to support new initiatives and maintain graphic programs
  • Ensure co-op collection for designated areas
  • Develop creative briefs and in-store marketing programs to support overall In-Store Marketing brand experience storewide and for assigned focus areas
  • Initiate, conceptualize and maintain projects by writing accurate and comprehensive project details, including communication objectives, messaging hierarchy, desired outputs and production specifications

Requirements

  • 3+ years of experience in In-Store Experience Design, Marketing or related field
  • Proficiency in Word, Excel and PowerPoint
  • Strong attention to detail
  • Ability to prioritize multiple projects and programs at varying stages of development
  • Advanced verbal and written communication skills
  • Excellent problem-solving skills

Preferred

  • Bachelor's Degree
  • Prior experience in drafting visual merchandising plans
  • Prior retail experience or exposure to merchandising principles