Sr. Manager, NAM Digital Marketing

USA (Hybrid)

$126K/yr – $175K/yrSenior LevelFull time

Posted 3 hrs ago

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Job Summary

Own the regional growth marketing strategy, lead demand generation, and manage a multi‑million dollar budget to drive online revenue and partner-enabled growth.

  • Define and own regional growth marketing strategy
  • Lead channel and partner ecosystem initiatives
  • Oversee budget, ROI, and team development

Job Description

Responsibilities

  • Be Yourself. Be Open. Stay Hungry and Humble. Collaborate. Challenge. Decide and just Do. Share our passion for Equality and the Environment. These are the behaviors and values you’ll need for success at Logitech. In this role you will:
  • - Strategic Leadership: Define and own the regional growth marketing strategy, grounded in global company priorities and local market intelligence. Continuously innovate for growth and brand distinction in a highly competitive environment.
  • - Quartely Goal Setting: Develop clear, actionable short- and long-term marketing plans. Set ambitious KPIs through the funnel with spend, traffic, Revenue on Ad Spend (ROAS), Landing Strategies and CV% and Revenue.
  • - Channel & Partner Ecosystem Growth: Design and lead channel marketing initiatives with Global & Regional teams cultivating high-impact partner relationships and leveraging success stories to differentiate in the market.
  • - Demand Generation: Collaborate with Global and NAM Demand Gen teams to execute campaigns that drive quality traffic with high intent purchase. Drive the right phasing, allocate dynamically and shifting spend based on customer experience and ROAS.
  • - Performance & Data-Driven Accountability: Work with Online, Finance, Global Marketing to leverage digital growth analytics and insights to optimize, grow and improve. Strong analytical, reporting, and commercial acumen.
  • - Budget Stewardship: Oversee a multi-million-dollar budget with a strong ROI focus, balancing resources to maximize commercial impact.
  • - Team Leadership & Culture: Build, coach, and mentor a high-performing marketing team both directly and indirectly. Cultivate a supportive, inclusive, and growth-focused culture—ensuring talent development, succession planning, and professional advancement.
  • - Ecommerce Experience: Leverage your ecommerce experience in digital funnel execution to grow Logitech’s online business with high double digit growth rates. Comfortable with Revenue, Gross Margin, ROAS, CAC, LTV, Conversion rate and new customer acquisition growth targets.
  • - Ideate and build campaigns: Drive preference for the Logitech regional portfolios within the partner ecosystem and to their customers.

Requirements

  • Many years in digital/performance marketing in ecommerce
  • $10M+ paid media budget ownership
  • Google PPC, Affiliates, Meta, TikTok, Amazon, Rakuten media experience
  • Advanced analytics in AI/Excel/Tableau/Adobe/Content Square
  • Solid grasp of building positive partner relationships and presenting at executive and operational levels
  • Proven data-driven decision-maker with well-developed business and financial management skills
  • Proven record growing online revenue

Benefits

  • Logitech offers benefits such as Medical Coverage, Dental Coverage, Vision Coverage, Traditional and Roth 401(k) Plans, Flexible Spending Accounts, Employee Share Purchase Plan (ESPP), Basic and Additional Life Insurance, Disability Coverage, Adoption and Surrogacy Assistance, Tuition Reimbursement Plans, Commuter Benefits, Paid Time Off, Paid Holidays, Bereavement Leave, and Paid Parental Leave.
  • Logitech also offers Wellness Programs, Health Savings Account Plans, access to Expert Medical Opinions, Identity Theft Protection, Breast Milk Delivery to Nursing Mothers on Business Travel, access to a Group Legal Plan, Donations Matching Programs, Employee Product Discounts, and access to Auto, Home, and Pet Insurance.
Logitech logo

Logitech

4.2 Glassdoor

At Logitech, our purpose is to extend human potential in work and play.We do this by designing software-enabled hardware solutions that drive superior performance when gaming and superior productivity while at work, all with maximum comfort, speed and accuracy. We enable creativity when pursuing passions and connectivity so everyone is seen, heard and can contribute in their own unique way.As a Swiss company focused on innovation and quality, our products are the point of connection between people and the digital world. We harness the transformative power of design to drive innovation and progress throughout our portfolio in order to deliver truly unique and meaningful experiences. With products available in nearly every country and more than 3.5 million items shipped each week, Logitech is dedicated to driving outcomes that are better for people and planet, reducing our environmental impact by leading the industry in designing for sustainability.Join the LogiTeam: https://jobs.jobvite.com/logitech/

Founded in 1981
San Jose, California, USA
8.7K employees (947 in marketing)
81% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
7.7M
Monthly Google Ads Budget
$135.9K
Traffic Source Mix
Search
62.2%
Direct
32.4%
Referral
4.1%
Social
0.6%
Paid
0.6%

Headcount Trend

Current headcount: ~8.7K

Marketing Team

Marketing Team Size
686 (8% of company)
Median Career Experience
14 years
Median Tenure
5.4 years
Marketing Roles Posted (Last 30 Days)
5

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