Responsibilities

• Manage and optimize Google Ads accounts across Search, Shopping, Performance Max, and YouTube
• Hit client revenue and spend projections (green = 90%+)
• Build clean, scalable campaign structures aligned with each brand's growth stage
• Run at least 3 meaningful split tests per client per quarter, targeting 15%+ improvement in tested areas
• Prepare weekly performance write-ups with clear metrics, trends, and recommended next actions (coordinated with the Meta Media Buyer)
• Complete monthly account audits and present optimization priorities
• Develop and maintain a standardized Google account structure playbook for e-commerce
• Build a PMax optimization framework with creative asset scoring
• Coordinate with the Meta Media Buyer on cross-channel strategy and budget allocation
• Work with Creative Strategists on asset briefs, copy direction, and testing hypotheses

Requirements

• MUST have agency experience
• MUST have ecommerce advertising experience
• Proven hands-on experience managing Google Ads for e-commerce brands (Search, Shopping, PMax required; YouTube a plus)
• Strong command of Google Merchant Center and product feed management
• Comfortable pulling and interpreting data, you can spot a problem in a dashboard and know what to do about it
• Experience writing direct response copy (you don't rely on a copywriter for ad headlines)
• Familiarity with cross-channel paid media strategy, especially alongside Meta
• Extreme Ownership — you don't wait to be told something is broken
• Openness — you take feedback well and share what you're learning
• Growth Mindset — you want to be better at this than you were six months ago
• Exceeds Expectations — good enough isn't your bar

Preferred

• YouTube a plus

Benefits

• Small, focused team — your work visibly moves the needle
• Access to quality DTC/e-commerce clients who care about growth
• Collaborative environment where Meta and Google strategy are built together, not in silos
• Agency that invests in your development and expects you to invest in yourself
• You'll be heard — good ideas get tested here