Senior Extended Stay Brand Manager - Suburban Studios and MainStay Suites

Responsibilities

• Brand Planning & Project Management - Under the direction of the Director, Extended Stay Brands, this role leads work streams and priorities that drive growth and performance for the Extended Stay brands and contributes to the achievement of brand-specific goals.
• Contributes to the development of a compelling and differentiated brand strategy, leveraging the brands' consumer, competitive and other stakeholder profiles and needs.
• Partners with the conversion extended stay franchise development team to drive growth while ensuring brand standards are upheld.
• Collaborates with other departments to ensure the successful rollout of key brand initiatives.
• Takes a proactive approach in championing brand initiatives to all audiences, identifying and resolving issues, and ultimately driving franchisee adoption and compliance.
• Serves as project management lead for brand product design updates and reimaging work, coordinating with internal and external stakeholders to maintain delivery timeline.
• Keeps up on industry developments and market trends as it pertains to responsible brands.
• Prepares and delivers professional and effective communications to convey brand strategy, brand initiatives, and brand performance to a variety of audiences.
• Product Management - Maintains Suburban Studios and MainStay Suites design packages, coordinating with internal and external stakeholders on routine updates while managing effective processes to collect and implement value engineering feedback.
• Responsible for day-to-day coordination with architectural, FF&E, and interior design vendor partners.

Requirements

• Bachelor’s Degree in Business, Marketing, or related field, or equivalent combination of education and work experience. MBA preferred.
• Minimum of 7 years’ professional-level experience in brand management, management consulting, project management, or relevant field. Experience in the hotel industry, hospitality, or a franchise organization is preferred.
• Strong business acumen with proven ability to drive for results.
• Strong project management skills with a collaborative approach; ability to influence and negotiate in a cross-functional environment.
• Excellent verbal and written communication skills; ability to present business cases in front of various audiences.
• Strong analytical skills.
• Proficient in the use of MS Office applications, such as Outlook, Word, Excel, PowerPoint.
• Ability to travel up to 30% of the time.
• Ability to model Choice’s Values to Be Bold, Be Quick, Listen, Be Curious and Show Integrity.

Preferred

• MBA preferred
• PMP certification is a plus

Benefits

• Competitive compensation and benefits, including medical, dental, and vision coverage
• Leave and paid time-off for holidays, vacation, personal, family, volunteer, sick, jury duty, bereavement, military, and religious observance
• Financial benefits for retirement and health savings
• Employee recognition programs
• Discounts at Choice hotels worldwide