Choice Hotels International logo

Choice Hotels International

Brand · Hospitality

3.4

Company overview

Choice Hotels International, Inc. (NYSE: CHH) is one of the largest lodging franchisors in the world. The challenger in upscale and a leader in midscale and extended stay, Choice® has nearly 7,500 hotels, representing more than 630,000 rooms, in 45 countries and territories. A diverse portfolio of 22 brands that range from full-service upper upscale properties to midscale, extended stay, and economy enables Choice® to meet travelers' needs in more places and for more occasions while driving more value for franchise owners and shareholders. The award-winning Choice Privileges® rewards program and co-brand credit card options provide members with a fast and easy way to earn reward nights and personalized perks. For more information, visit www.choicehotels.com. At our worldwide corporate headquarters in the Washington metropolitan area (North Bethesda, MD), our IT center in Scottsdale, AZ, and Minneapolis, MN, and through our associates across the globe, we keep those hotels humming by serving as a champion for our franchisees. When you #MakeItYourChoice, you will have the environment, the tools, and the momentum to drive your career and organizational success.
Founded in 1941
Rockville, Maryland, USA
1.9K employees (138 in marketing)
54% recommend to a friend
53% positive business outlook

Salaries

Typical salary range

$98,088 – $115,000

/ yr

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People

Hiring activity

Open marketing jobs over time

11 open now

Headcount trend

Company growth over the last 12 months

Headcount -8.7% year over year

Funding

Total funding

$600M

Last raise

$600M

Post IPO Debt, 2 years ago

Funding history

Jun 2024

Post IPO Debt Choice Hotels International · $600M

Audience

Monthly website visitors
13.6M
Month over month+12%
Quarter over quarter+33.7%
Top sourceSearch (47.3%)
Ad budget per month$885.1K
Average search rank52.6
Traffic source mix
Search
47.3%
Direct
36.8%
Referral
13.9%
Paid referral
1.7%
Social
0.3%

LinkedIn followers

Follower count and growth

Total followers

113.3K

12-mo growth

Monthly growth

+0.5%

News

Links